Shiva Tripathi Email & Phone Number

Gurugram, Hr, In

Gurgaon, Haryana, In

Gurgaon, Haryana, In

- Focus on demand & revenue generation - Performance Marketing - Geo expansion- Team Building- Partner marketing - Market Research and many more!

Atlanta, Georgia, Us

Singapore, Singapore, Sg

As Digital Marketing and Operations Manager at PCITS Pvt. Ltd., a digital marketing agency, I drove the Digital Marketing, IT, Education, and Banking Lead Generation Division. My key responsibilities included:- Focusing on affiliate and partner channel creation.- Owning the P&L for the digital marketing department.- Setting up pipeline goals for sales, digital, and SDR teams.- Collaborating with cross-functional teams to ensure project success and client satisfaction.- Overseeing SEO, PPC Web Design, and Development projects to ensure the execution and delivery of client projects.- I managed a group of Sales, SDR, and 13 Digital Marketing experts in the organization and reported directly to the company's founders.

New Delhi, In

Develop and manage web presence, including Facebook account and other social media business accountsDevised extensive digital marketing & ecommerce strategies and implemented tactics including SEM (SEO & PPC), retailer paid search, retail shopper marketing, blogger outreach, mobile and social media marketing generating brand awareness and increasing user engagement as well as driving online salesResults:• Increased Social media growth of Many clients by 2 or more folds.• Grew Facebook 'likes' and fans by more than 35x for wish.• Improved Google Adwords ROI by 107% and achieved top organicrankings for key phrases.• Launched first concerted e-mail marketing strategy and grew contactdatabase by 88%. Strategies:• Worked closely with marketing team to develop new social mediastrategy, replacing overt sales pitches with focus on engagement andcustomer care.• Led transition of company blog from proprietary software to HubSpotin order to enable a number of employees to create and post content atwill.• Developed engaging, viral content to build social media audience,including contests, original videos and crowd-sourced votingapplications.• Personally shot and edited videos, saving thousands of dollars peryear in production costs while still creating high-quality andengaging video content.• Revamped PPC advertising and removed under-performing or costlyads, resulting in an immediate performance improvement.Conducted A/B tests to optimize all ads.• Audited content to identify SEO/traffic generation opportunities andthen led team of freelance writers to create high-impact "cornerstone"content.

Delhi, Delhi, In

In depth Implementation of Software Development Life Cycle process which includes Waterfall,Rational Unified Process methodology (RUP) and Agile Scrum.Conducting discovery sessions, interviews, prototyping, document-reviews, plan setup, plan configuration with customers.Working with Operational Risk Management teams to monitor operational risk.Actively involved in setting up an Operational Risk Management Framework to reduce operational risk.Created UML Diagrams including Use Cases, Activity Charts, Sequence diagrams, Data Flow Diagrams and ERDiagrams using Rational Rose and MS-Visio thus defining the Business Process Model and preparing complex functional requirement documents.

Delhi, Delhi, In

WSofi.com a Google Adwords and Google Analytics Technology Partner specializing in digital marketing. A advertising agency from Delhi who's dedicated to creating, planning, and handling all aspects of the digital marketing. My Roles• Gathering Clients requirement• Understanding their business• Strategic planning of Digital Marketing Campaigns• Training Digital Marketing to New Interns• Preparing Web and Social Analytics for Clients• Preparing Weekly and Monthly report of Progress

Bangalore, Karnataka, In

It was an amazing experience, while working I learned operating HPLC and Gas Chromatography in QC department, Determining impurity of raw materials and stability of manufactured drug were part of my leanings.

Master Of Technology - Mtech, Bioinformatics, And Computational Biology

Bachelor Of Technology (B.Tech.), Biotechnology