Operations and Finance• Checked on the accountants and accounts.• Implemented modern cost cutting techniques.• Supervised the chemists.• Ensured all the compliances.• Checked on the production, marketing, sales and dispatch activities.• Emphasised on the utilization of available resources.• Successfully worked within a tight budget and with a <10 team.Product Development• Did market research about competitors and their existing products.• Conducted R&D for our products and did technical check.• Did cost analysis of potential products.• Decided on potential suppliers with respect to cost and quality.• Decided on packaging avenues.• Directed the designers with respect to label designing.HR• Screened 5000+ resumes.• Handled the Indeed for Employers and Linkedin Jobs platforms.• Wrote optimized job descriptions for targeted candidates.• Conducted telephonic interviews of potential candidates.• Hired and wrote offer letters for the selected candidates.• Onboarded and oriented the candidates.Marketing and Sales• Implemented modern SEO techniques while handling Wordpress websites for company’s brands.• Listed company’s products on Flipkart, Meesho, 1MG, Kreate, and Jiomart.• Created engaging content for social media.• Used automation technology for scheduling content on social media handles. This saved us hugely on time and money.• Represented the company on offline fronts and events.• Collaborated with influencers for marketing content.• Did creative direction for our official 2d cartoon ‘Bitto Bua’.• Developed brand identity, colour theory, typography, and guidelines for our brands and also applied various strategic management models.• Corresponded with potential clients on WhatsApp and call for better conversions.

Providing Content Writing Services.

Started it out as a multilingual portal. Soon started dropshipping furniture and home decor products.