Singapore's leading Furniture & Decor E-commerce Store.Lead all BI, Finance, and Paid Acquisition efforts for HipVan.

Part of the Sr. Regional Product Team - looking after al product activities for Zalora and Lazada.• Implemented product recommendations on 12 e-commerce stores across SEA, increasing basket size by over 20%• Managed local product managers in MY, ID, TW, HK, PH, & VN to define and implement best practices for onsite activities – reducing bounce rate by 6% & load time by 25%• Introduced a regional initiative for A/B testing to test effectiveness of all optimization activities• Improved customer retentionby introducing lifecycle email marketing to keep existing customers active and engaged.• Integrated a new Order Management System software with our storeplatform for seamless data sharing across different systems• Launched a new mobile theme for all ventures.

Coursework in Strategy, Entrepreneurship, Marketing and Finance. Columbia is consistently ranked in top 5 globally by the Economist, Financial Times, and Forbes.Summer internship with Endeavour: http://www.endeavor.org/

GreenMango was a social enterprise backed by Echoing Green serving low-income entrepreneurs in India. Worked on introducing a pay-per-lead model and a possible partnership with Nokia.

Boutique technology consulting firm founded by ex-McKinsey consultants and seasoned Silicon Valley Executives;Clients included Viacom, Fox, EMC, Oracle, Ziff Davis• Engaged with senior client executives and cross-functional teams at Fortune 500 companies and well-funded startups, led brainstorming meetings on product strategy, and wrote detailed product requirements• Held complete project ownership in the Beijing office and led engineering teams to deliver on multiple product development engagements worth up to $500,000 each• Established internal processes and developed KPIs essential to be trackedfor seamless project delivery