Datuk Shu Wei Lai Email and Phone Number
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Chief Marketing Officer (CMO) of the Year - Best of the Best Award 2023Awarded The Malaysian Chief Marketing Officer (CMO) of the Year 2019/2020Gold - Winner for Telco Trailblazer Award 2019*Gold - Winner for Telco Trailblazer Award 2018**Malaysian CMO Awards *2019 / **2018Leading people and large teams in dynamic organization. Experienced in managing Business Unit with focus in Revenue, Cost and P&L Management.Vast experiences in Product Development and Management, Brand and Consumer Marketing with a demonstrated history of working in the Telecommunications, Banking and Fast-Moving-Consumer-Goods (FMCG) industries. Skilled in Marketing Management, Business Planning, Consumer Products, Customer Relationship Management (CRM), Brand Management, Communications, Content Business and Go-to-Market Execution. Strong Marketing and Management Professional with a Bachelor of Science in Business Administration. An IMD Business School Graduate in Advanced Strategic Management (ASM).
Sime Darby Property
View- Website:
- simedarbyproperty.com
- Employees:
- 1875
-
Chief Marketing And Sales OfficerSime Darby PropertyKuala Lumpur, My -
Chief Marketing & Sales OfficerSime Darby Property Apr 2021 - PresentPetaling Jaya, Selangor, MyBuilding and enabling sustainable homes, communities & townshipsLeading the Marketing & Sales, Product Development, Pricing, Brand, Innovation, Communications & Media, Customer Experience (CX) and Group Corporate Communication Teams. C-Suite, Management Team -
Vice President & Head Of Marketing : Ceo Tm Net Sdn Bhd : Ceo Telekom Multimedia Sdn Bhd :Telekom Malaysia Feb 2020 - Mar 2021Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MyVice President & Head of Marketing, Telekom Malaysia BerhadCEO TM Net Sdn BhdCEO Telekom Multimedia Sdn Bhd Responsible for Revenue, Cost and EBIT Contribution for the Fixed Business, Mobile Business, TV & Content BusinessFocusing in the Consumer and SME Segments Managing dynamics of large teams (>250) and multiple stakeholder managementDevelopment of Business and Marketing Strategy for Convergence Solutions with focus in Fixed & Wireless Technology for Home and Mobile Consumer and SME Segments, Content & OTT Solutions, Device Strategy, Retail Pricing Strategy, Brand and Communications for unifiTop line and P&L accountability CEO of TM Net Sdn Bhd & CEO Telekom Multimedia Sdn Bhd - managing unifi TV business, TV and Video content strategy, with P&L accountability Sponsorship of Malaysian Football League (MFL) for season 2020 - 2022Management Committee (MC) member for Commercial Division -
Vice President - Unifi Marketing & CommunicationsTelekom Malaysia Jan 2019 - Jan 2020Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, My -
Vice President - Unifi Marketing & Operations / Mass Market Marketing & Operations (Mmmo)Telekom Malaysia May 2017 - Dec 2019Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MyBoard AppointmentsBoard of Director - TM Info Media Sdn BhdBoard of Director - TM Net Sdn BhdBoard of Director - Telekom Applied Business Sdn Bhd -
Chief Executive OfficerTm Multimedia 2020 - Mar 2021Managing the Content and Partnerships for the Group. Specifically the Malaysian Football League (MFL) and other related Content. -
Chief Executive OfficerTm Net Sdn Bhd 2020 - Mar 2021MyResponsible for managing the top and bottom line for TV Content Business (unifiTV formally known as HyppTV). Grow TV audience and viewership, program and content selection, and adoption of services via IPTV and OTT platforms. Development of TV ecosystem and user experience and TV devices - TV Box and AppsManaging the TV and Content Teams for International, Local, Sports, Business and Entertainment viewershipRegulatory relationship and representative in TV and Content industry -
Board MemberTm Net Sdn Bhd May 2017 - Jan 2019My -
Board MemberTelekom Applied Business Sdn Bhd May 2017 - Jan 2019 -
Board MemberTm Info-Media Sdn Bhd May 2017 - Jan 2019Kuala Lumpur, Federal Territory Of Kuala Lumpur, My -
Chief Marketing OfficerWebe Digital Apr 2016 - May 2017Petaling Jaya, Selangor, MyManaging webe Mobile & Wireless Product Marketing Strategy, Product Development, PNL, Brand, Communications Strategy. webe digital is the Center of Excellence for Digital & Mobility for the Telekom Malaysia Company(a Telekom Malaysia Company) -
Chief Marketing OfficerPacket One Networks (P1) Jan 2015 - May 2017Petaling Jaya, Selangor, MyManaging the WiMax ProductsTransformed P1 into webe digital and Mobile Readiness For Consumer and Enterprise Markets(a Telekom Malaysia Company) -
Group Chief Marketing & Head Of AnalyticsStandard Chartered Bank Jan 2013 - Dec 2014London, England, GbConsumer insights, segment offers, analytics, behavioural and decision science, brand management, marketing and communications focusing financial products and servicesManagement Committee for Consumer Banking -
Senior General ManagerMaxis Communications Bhd May 2010 - Jan 2013Kuala Lumpur, MyHead of Device Management focusing in Device Marketing, Application Development and Device Operations -
General ManagerMaxis Communications Bhd Aug 2007 - May 2010Kuala Lumpur, My2009 Head of Product Marketing: Postpaid, Prepaid, ADS Business Units & Interactive Media2008 Head of Advanced Data Marketing (ADS)2007 Head of Prepaid and Hotlink Marketing -
Senior ManagerMaxis Communications Bhd Jul 2005 - Jul 2007Kuala Lumpur, MyPrepaid MarketingAcquisition & Usage -
Country Group Brand Manager For Johnson'S Baby & Johnson'S KidsJohnson & Johnson 2003 - 2005New Brunswick, Nj, UsCountry Business Unit Head for Johnson's Baby and Johnson's Kids -
Senior Brand ManagerNestlé 2001 - 2003Vevey, ChFast Moving Consumer Goods (FMCG)Nestle Ice CreamCountry Brand And Product Head -
Asean Franchise Manager - Skincare, Refreshing & Wipes CategoriesJohnson & Johnson 1999 - 2001New Brunswick, Nj, UsFast Moving Consumer Goods (FMCG) - ASEANSkincare Franchise and Refreshing FranchiseManaging Johnson’s Baby and Johnson’s Kids Products -
Senior Brand ManagerLam Soon (M) Berhad 1995 - 1999Shah Alam, Selangor, MyHousehold & Personal Care ProductsAgency Products - Lion Japan, Lee Kum Kee Hong Kong
Datuk Shu Wei Lai Education Details
-
ImdAdvanced Strategic Management (Asm) -
Trine UniversityManagement
Frequently Asked Questions about Datuk Shu Wei Lai
What company does Datuk Shu Wei Lai work for?
Datuk Shu Wei Lai works for Sime Darby Property
What is Datuk Shu Wei Lai's role at the current company?
Datuk Shu Wei Lai's current role is Chief Marketing and Sales Officer.
What is Datuk Shu Wei Lai's email address?
Datuk Shu Wei Lai's email address is sl****@****.com.my
What is Datuk Shu Wei Lai's direct phone number?
Datuk Shu Wei Lai's direct phone number is 011 60 3-2241*****
What schools did Datuk Shu Wei Lai attend?
Datuk Shu Wei Lai attended Imd, Trine University.
Who are Datuk Shu Wei Lai's colleagues?
Datuk Shu Wei Lai's colleagues are Kamini Kandasamy, Nur Asyikin Ahmad Azahari, Zainal Mat Yahya, Muhammad Naemustaqim Bin Abdul Rahim, Erra Shahira Aderiana Mohd Anuar, Mohd Faiz Md Isa, Azra Yasmin Yacoub.
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