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"You look forward to see a world that is forever changing. You look to the sky to understand nothing has changed at all... Your perspective is the advantage." If you're going to work across a variety of platforms (linear, OOH, digital, programmatic, and ad tech), then you'd better be able to speak from a variety of perspectives.
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Co-FounderNew Flight Inc Jan 2021 - PresentAd school program teaching grade school students of color (6th-12th Grade). -
Sales - Account Director, GrowthVox Media, Llc. Jun 2021 - Nov 2024Washington, Dc, UsAmazing editorial that has captivated a valuable audience of young, high income, thought leaders and decision makers. Leveraging opportunities across custom branded content, podcasts, social, standard display/video, and IRL live events in order to unlock how best to support my clients. -
Account Executive, West605 Jan 2021 - Jun 2021New York , New York , UsNow delivering digital data and analytics for all linear + CTV/OTT campaigns! Any measurable attribution can now be matched back to the viewership of over 22M households. -
Account ExecutiveLoopme Oct 2019 - Nov 2020London, GbAt its core, LoopMe is able to deliver measurable attribution in real-time. LoopMe AI is able to convert results in purchase data, foot traffic, brand awareness, and TV viewership into metrics that you can optimize against in real-time. In my tenure I have conducted the following:• Converted a cold book of business into over $1.5M in RFP'd opportunities.• Pitched and closed never been done before opportunities across CTV. • Led creative brainstorms that garnered new gaming and theatrical clients.• Created a client involved diversity program that will serve as a pipeline of new talent for the advertising industry. -
Account ExecutiveCoffee Labs Jul 2018 - Oct 2019New York, Ny, UsSuccessfully launched the west coast book of business as the sole personnel based in Los Angeles. By establishing a sales pipeline, and conducting a series of innovation days at agencies like RGA and TBWA/CHIAT/DAY, we were able to quickly build a market presence for Coffee Labs based on never been done before opportunities. This required continual outreach to secure 360 relationships across all buying/planning, creative, legal, and brand direct leads to have everyone invested from the initial brainstorm through execution. I simultaneously ideated, pitched, and stewarded a variety of first-to-market opportunities from initial brainstorm through production and execution. -
Local New Business Ae | National Sales PlannerNbcuniversal Media, Llc Sep 2014 - Jul 2018New York City, Ny, UsNBCUniversal | Burbank, CA | September, 2015 – June, 2018Junior AE/Digital Sales Planner, Telemundo• Ideated and pitched custom content opportunities for annual upfronts and tentpole events. • Led conversations with marketing, sales, legal, and talent for branded content opportunities. • Tasked with generating incremental revenue for the NBCU Hispanic Group. • Developed rate cards for first to market digital opportunities. • Closed Twitter Packages with Kia and T-Mobile for the 2018 World Cup. • Prospected new business and educating advertisers on the importance of spending in the Hispanic market.NBCUniversal | Miami, FL | May, 2014 – August, 2015Local New Business Account Executive, NBC 6• Required to prospect over 20+ new business clients bi-weekly that are vetted and approved by the station’s General Manager.• Secured an incremental 5% monthly spend from traditional advertisers by up-selling complimentary digital and social opportunities. • Orchestrated news coverage of a free music festival in the inner city to prioritize diversifying our news coverage. -
Digital Sales PlannerEntravision Communications Feb 2014 - Sep 2014Santa Monica, California, Us• Responded to all RFPs requesting pricing and delivery information. • Created a digtal ratecard to track site performance and determine pricing. • Tracked Entravision's digital revenue by creating and managing pivot tables. • Trained account executives on new digital assets like programmatic buying. -
Sales Assistant, Travel Channel / GacScripps Networks Interactive Inc. Mar 2013 - Feb 2014• Acted as the liaison between agencies, advertisers, and the sales team.• Steward all accounts ensuring delivery, while matching and accommodating the requests of advertisers.• Created, mailed, filed, and organized all documentation pertaining to media buys on our networks.• Conducted Research utilizing internal contacts and resources to gather info that will assist with deal points. . -
Admissions Ambassador & Team SupervisorWashington State University Aug 2007 - Jun 2012Pullman/Spokane/Tri-Cities/Vancouver/Everett/Global, Washington, Us
Shon Davis Skills
Shon Davis Education Details
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Washington State UniversityAdvertising
Frequently Asked Questions about Shon Davis
What company does Shon Davis work for?
Shon Davis works for New Flight Inc
What is Shon Davis's role at the current company?
Shon Davis's current role is Director of Partnerships.
What is Shon Davis's email address?
Shon Davis's email address is sh****@****dia.com
What is Shon Davis's direct phone number?
Shon Davis's direct phone number is 150925*****
What schools did Shon Davis attend?
Shon Davis attended Washington State University.
What are some of Shon Davis's interests?
Shon Davis has interest in Civil Rights And Social Action, Education, Poverty Alleviation.
What skills is Shon Davis known for?
Shon Davis has skills like Advertising, Sales, Time Management, Creative Strategy, Marketing, Digital Media, Team Oriented, Team Leadership, Public Speaking, Supervising, Great Communications Skills, Dedication To Continuous Improvement.
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