Shonda Schaefer Email & Phone Number

Grapevine, Texas, United States

As a Certified Nonprofit Leader with over 25 years experience in nonprofit executive leadership, I would be honored to assist nonprofits in areas such as: Interim-CEO & Search ActivitiesStrategic PlanningOrganizational and Infrastructure EfficienciesFundraising StrategyDonor Cultivation and StewardshipBoard Development and TrainingEngaged Staff Culture Creation Brand and Marketing IdentityMedia RelationsPublic SpeakingMission DevelopmentFounder Transition

Texas, United States

Executive oversight of multimillion dollar advertising budget responsible for program creation, national advertising campaigns, social media, public relations, and media representation. Corporate representative to all media, internal and external stakeholdersRESULTS AND ACHIEVEMENTS• Successful creation, and implementation of global Public Relations Program benefiting local charities, churches and civic organizations• Infrastructure improvements to streamline market spend and achieve record sales at specific profit centers• Multimedia platform advertising campaigns to achieve sales goals• Strategic plan to market the corporation towards the goal of achieving a benchmark of over $1 billion in annual sales (slated for 2025)• Successful navigation of multiple operational crisis situations resulting and the creation of an overall Crisis Management Plan to avoid and address future revenue-affecting media situations

Texas, United States

The Aslam Khan Foundation is a start-up 501(c)3 whose mission is to invest in entrepreneurial training, support, mentorship and financial backing for young adults from vulnerable populations. Upon successful completion of the institute, two years of intense mentorship by a restaurant President/CEO, graduates will be gifted a franchise ownership of a fast-food restaurant.Chief executive responsible for strategic planning, fund raising, board development, volunteer management, financial planning, fund raising, and major gift management oversight. RESULTS AND ACHIEVEMENTS• Successful establishment of all organizing documents and IRS tax designation• Operational standards and infrastructure to ultimately achieve a Malcolm Baldrige National Quality Award• Creation and execution of a complex and challenging curriculum • Navigation of multiple cost centers for recruitment and enrollment of students• Strategic planning for sustainable and multi-year mission excellence

North East Tarant County

GRACE is a non-profit relief agency which provides food, clothing, financial assistance, and other vital necessities to people who are struggling with a limited income or recent emergency. This $7m organization operates out of seven locations with over 60 employees and 5,000 volunteers annually.Executive DirectorChief executive responsible for strategic planning, fund raising, board development, staff supervision, volunteer management, financial planning, fund raising, major gift management and endowment oversight. In 2003, Shonda was elected as a member of the Board of Directors for GRACE. With the retirement of the agency’s founder in 2006, Shonda was asked to take on the role of Executive Director. As a Certified Non-profit Manager (CNM) with over 25 years of experience, she is responsible for strategic planning, program design, fundraising, community relations, board development, staff supervision, volunteer management, and financial planning.Additionally, Shonda is involved in numerous community leadership roles including: the United Way NE Tarrant County Campaign Cabinet, NorthStar Bank Advisory Board, the Northeast Leadership Forum, the Metroport Cities Partnership, GCISD Campus Excellence Committee, Grapevine Chamber of Commerce, Women’s Division of the Grapevine Chamber, Grapevine Leadership Program Advisory Committee, Grapevine Rotary Club, the Colleyville Chamber of Commerce, Southlake Mayor’s Advisory Board, and the Southlake Chamber of Commerce. She is a graduate of Leadership Irving, Leadership Grapevine and Leadership Colleyville. .

A 24-hour confidential one-on-one telephone crisis prevention and intervention program staffed by over 135 trained volunteers. Additional programs include: Community Outreach and Education on suicide prevention and emergency aid for individuals in life threatening situations.Executive Director Chief executive responsible for strategic planning, fund raising, staff supervision, volunteer management, financial planning and management of programs and services offered by the agency. RESULTS AND ACHIEVEMENTS• Reengineered the Development Department to include a comprehensive approach to solicitations to individuals, corporate sponsors, foundations and volunteers resulting in a significant increase in both the number of donors as well as the total amount contributed• Lead a committee of volunteers and board members to the development of a full agency marketing and brand identity program resulting in a 15% call volume increase• Designed and implemented a volunteer recruitment program resulting in a 31% increase in trained volunteers• Created and implemented first budget committee to develop and monitor agency funds• Actively sought out compliance related policies and procedures to follow non-profit guidelines in accordance to the Sarbanes-Oxley Act• Established and received funding for CONTACT Endowment program; researched and wrote investment policies to ensure maximum safety and return on funds

Dallas/Fort Worth Area

A Dallas based non-profit organization serving the critical needs of homeless children. Local operations work collaboratively with 34 additional shelters and homeless service providers throughout Dallas, Tarrant and Collin counties.Executive Director Chief executive responsible for strategic planning, fund raising, staff supervision, volunteer management, financial planning and management of programs and services offered by the agency. RESULTS AND ACHIEVEMENTS• Successfully raised funds and resources to increase operating budget by 40% in the first year• Created and implemented strategic plan for the geographic and programmatic expansion of programs • Increased scope and depth of programs in include nine new agencies and 25% more children being served• Secured financial backing and marketing collaborations with the Dallas Stars, Texas Rangers, RCA and Hard Rock Cafe• Recruited and facilitated training for new Board Members• Organized and implemented first Advisory Board of Directors• Increased investment returns on endowments and agency’s financial reserves

Dallas/Fort Worth Area

Vice President of Programs and Women’s Services February 1999 – December 2000Newly created position in charge of Program Departments at seven suburban branches and Executive Branch Director supervising the Women’s Resource Center Branch. Received President Award for meeting and exceeding budget goals F.Y.1999 – Budget accountability of $2.1 million. Met and exceeded fund-raising goal by 20% f.y.1999 – Achieved through contributions, corporate gifts, grants, collaborations, and funding partnerships. Recognized as holding lowest association staff turn over rates in the Dallas Association. Designed measurable outcome goals for programs to increase awareness of program effectiveness for funding sourcesDirector of Program Planning & Design November 1996 - February 1999Department Head position responsible for the overall management of programs at each Dallas County locations. Researched industry trends, established program goals, designed implementation, and evaluated progress of agencies programs. Developed and monitored the department’s $1 million budget.Executive Branch Director November 1995 - November 1996Directed overall operation of the Irving Branch including the supervision of staff, volunteers, programs, buildings and grounds. Represented programs and branch by participating in community organizations. Met and exceeded fundraising goal by 10%; Achieved program growth resulting in the branch being recognized as largest and most profitable childcare program for the associationYWCA Des Moines Register Learning Center April 1993 – November 1995A non-profit organization dedicated to job training, GED completion, basic skill development for low-income individuals. An operating budget of $500,000 serving 500 clients per year. Developed and implemented individual curriculum for adult students. Responsible for writing and reporting of $300,000 program budget grants.