Michael Shore Email & Phone Number

I provide strategic consulting and fractional leadership services for SMBs. My services include:- Digital Marketing Strategy- Media Management & Execution- Digital Measurement & Analytics- MarTech & AdTech Strategy - Ad Buying & Operations- Agency & Partner Management- Go-to-Market Digital Strategy- Vendor/Agency Assessment & Selection- Media Audits- Performance Forecasting- Digital Marketing Org Design & In-Housing- Fractional Leadership- Digital Marketing Training- Marketing Team Augmentation

Seattle, Wa, Us

- Crafts and delivers innovative and actionable solutions across various business models, industries and verticals, spanning digital marketing, digital experience, technology and transformational disciplines.- Provides internal and external stakeholder support in various capacities including SME, engagement leadership, project management and delivery-centric capacities, adjusting my style to the context of the business needs and challenges.- Crafts hyper-tailored client deliverables weaving in storytelling and business contexts including strategic roadmaps, stakeholder interviews, strategic workshopping, workflows, journey mapping, among others.- Responsible for identifying, scoping and pitching new business opportunities, including formulating fee structures, staffing plans and high-level roadmaps.

Boulder, Co, Us

- Strategic lead for the largest strategic accounts, responsible for developing ground-up integrated marketing strategies across various business models, while presenting to, and getting buy-in, from executive stakeholders.- Responsible for the retention and growth of key strategic agency accounts while acting as executive sponsor my teams’ accounts.- Oversee a team of Strategic Consultants, responsible for their career development, retention and growth.- Responsible for process development, organizational initiatives and business development.- Strong collaboration with cross-functional teams, vendors and partners to ensure the seamless delivery of strategy and services.- Develop scopes of work for various client engagements, managing change orders and negotiating client, partner and vendor contracts.

Chicago, Illinois, Us

- Responsible for establishing 3Q's Dublin office and expanding team headcount- Directly oversees the successful paid media execution of multiple business units- Responsible for the growth and success of the overall relationship- Ensuring the paid media team has the resources necessary to consistently push the boundaries of success for our client

Chicago, Illinois, Us

- Cultivating and maintaining successful client relationships, along with managing a team of direct reports- Oversees a client portfolio with annual media spend of $20 million+- Responsible for developing and implementing cross-channel digital marketing strategies across search, social, display, analytics and other media channels or growth services- Identifying process bottlenecks and implementing improvements- Participates in sales efforts including account audits and presentations

Chicago, Illinois, Us

- Responsible for client/account search performance along with day-to-day account management and/or delegation- Participates in digital marketing strategy development and implementation- Responsible for developing and delivering client QBR's, meetings, weekly calls, etc.- Identifies potential up/cross-sell opportunities and escalates to proper channel leads- Assists with junior team member management and development- Main point of contact to clients and partners

Simi Valley, Ca, Us

- Oversees the SEM department, including directly managing a team of analysts.- Creates optimization strategies and process for the growth of the department.- Manages and cultivates key strategic vender partnerships.- Develops and implements SEM strategies for marque accounts.- Personally manages over $1 million in monthly ad spend.- Involved in the SEM sales process, helping to grow the company's book of business.

Simi Valley, Ca, Us

- Developed and implemented SEM strategies for clients.- Manage a monthly portfolio of over $1 million.- In-depth cross-departmental communication and strategy on hybrid accounts.- Helped manage relationships with partners and venders.

Boulder, Co, Us

- Planning, building, optimizing and growing PPC campaigns for B2B and B2C companies.- Analyzing and reporting on paid search account performance.- Works closely with analytics and SEO teams to formulate and execute online marketing strategies.

Louisville, Co, Us

- Paid Search Account Management: Manage Paid Search accounts through campaign builds and optimization.- Comparison Shopping Engine Management: Set up and manage CSE accounts. - Account Consulting: Consults on Paid Search performance, CSE performance, tracking issues and reporting.