As an SEO Executive at Address of Choice, I'm currently crafting innovative strategies to boost online visibility and enhance website performance. My role involves mastering both on-page and off-page SEO techniques, conducting thorough keyword research, and optimizing meta tags for optimal search engine rankings. I've also honed my skills in Social Media Optimization (SMO) and content writing, ensuring engaging and impactful online presence.I hold certifications from Google Digital Academy in the Fundamentals of Digital Marketing, as well as HubSpot's Content Marketing course. My toolbox includes advanced knowledge of Google Analytics, with both Beginner and Advanced certifications under my belt. Additionally, I've delved into SQL basics and MySQL on Udemy, empowering me to glean insights from data to drive informed decisions.