Shovan Samuel Email & Phone Number

Cambridgeshire, Cambridgeshire, Gb

SCube builds and maintains marketing websites for the Financial Services. SCube headquarters is in the UK, with our offshore team of 40+ developers. ~ MACH Techstack ~Headless CMS: Contentful, Sanity & WordPress HeadlessComposable Commerce: BigCommerce, Commerce7, Shopify APIIntegration: ScaleFlex, Algolia, Deployment: Vercel, AWS, NetlifyTechstack: Next.js, Gatsby, React ~ Tech Offering ~CMS: WordPress, Squarespace, WixMarTech: Hubspot, Marketo, Google Analytics, Google Tag Manager, VWO

Cambridgeshire, Cambridgeshire, Gb

Website Migration with AI

Munich, Bavaria, De

One of Europe’s most valuable tech uniqon valuated at $8.3bn.

New York, Ny, Us

StoneX was ranked 37th on Fortune's list of 100 fastest-growing companies in 2020. Lead digital product, proposition & customer experience for StoneX retail business, managing large complex website migration project across the 12 regional websites and multiple brands.- A specialist working across marketing, technology and product team- Leadership, strategy, stakeholder management and delivery- Building and developing highly motivated direct and matrix teams- Hiring and building an agile team of over 60+ delivery team both in-house and agency - Direct and indirect P&L and commercial performance responsibility- The cross-platform remit for platform integration, customer journey and app2web including analytics, reporting, optimisation, personalisation, tagging & targeting- Ownership of website strategy, execution and mitigating risk. - Leading a team of product owners, UX experts, UI designers, copy team, SEO team, developers and business leads. - Managing Stonex digital products such as Forex.com (US, UK, China, Japan, Canada, Middle East, - Europe, South America ) City Index (UK, Australia, Singapore)- Owning, managing and delivering product road map across the product areas to maximise Digital opportunities, eCommerce revenues & profitability- Day to day operation of website across multiple platforms, multi-regional organisation- Provide strategy direction on technical implementation for maximum marketing ROIOwnership of GainCapital's 10+ Digital Assets including - Forex.com- Forex.jp- CityIndex.com - GainCapital.com- GainAffiliates.comTechnologies usedSitecore CMS, HotJar, Google Analytics, Google Search Console, Google Tag Manager, Wordpress

Cambridge, Gb

I manage Linaro and its group of companies in the conception and delivery of the organisation’s digital strategies, successfully implementing new digital products.- Managing Linaro’s group website and micro websites across various CMS platforms- SEM - Responsible for Search Engine Marketing strategy, budget, and implementation for Linaro to deliver new audiences and build an open-source community. - SEO - Search Engine Optimisation - leading an initiative within marketing to ensure the Linaro is unified in its approach to SEO and maximise discoverability. - Digital Innovation - Making digital happen across our multi-platform priority campaigns. I fund, develop, and run various digital campaigns in support of our priority campaigns.- Digital Training - Keeping the Linaro marketing team abreast of the latest digital marketing thinking and best practice.- Defined global go-to-market strategies (MVP) and oversee their implementation, including leading global pricing and channel development for 96Boards, which helped increase web traffic by 3M and sales by over a million.- Developing digital marketing campaigns and promotion of events, activities and products, targeting key clients such as Samsung, Facebook, ARM, Alibaba, etc- We proactively identify bottlenecks and special resource needs, assess and prioritise them, and create plans to resolve issues on time.- I am managing the digital marketing budget, hiring and managing agency relationship. - Performing ongoing testing and analysis to inform creative work, messaging, experience choices and user decisions- Responsible for ensuring that the digital and brand framework of Linaro’s various sub-brands and products are consistently applied and managed across platforms- Ensuring every digital touchpoint is integrated with our marketing plan- Assess commercial viability, develop business cases and manage product P&L

Harrow, Middlesex,, Gb

I led complex multi-platform architecture planning, driving B2B and B2C to use our product. Our white label system was implemented within other leading utility businesses and government organisations. Executed a client-centric strategic approach, I initiated the development of an innovative mobile app - Managed daily client interaction and engagement management through end-to-end website projects and the design of digital and content strategies- Developed a client-centric strategic approach in various digital developments to enhance user experience and Brand Marketing- Presented analyses and recommendations on website optimisation and usability, UX and conversion- Managed and advised on content strategy: information architecture (IA), SEO, content production and migration planning, video strategy and style guides, social media policy, planning and evaluation- Managed UX activities and deliverables such as personas, user stories, user flows, wireframing and prototyping, functional specs and usability testing- Delivered quantitative and strategic consulting services to new and existing clientsConducted industry and functional research, and related analyses to support client work- Developed a knowledge-base in multiple industries and across disciplines of strategy, planning and operations

Slough, Burnham, Gb

Led client innovation projects for a range of organisations in various sectors including the Creative Industries, Education, Charity, Health and Fitness, performing wide-ranging tasks from product naming to brand launches and product development. Headed the digital and development team with a key focus on aligning and connecting digital channels to PR, marketing, IC and wider communications strategies. - Combined key business goals of a given project by conducting stakeholder interviews and communicating goals clearly to project teams- Researched competitive landscape to determine how to create a differentiated product within the marketplace- Monitored and analysed the rankings and traffic of websites to ensure optimal placement- Presented key findings to clients and internal teams in line with marketing strategies- Analysed data for insight generation to improve marketing performance and redesign- Contributed to client direction and strategy as well as influencing decision-making based on information from deep-dive and ad hoc analysis

Leicester, England, Gb

- Coordinated requirements: gathering, selecting and procuring a new CMS for websites and intranet- Researched, designed and built an Online Members Centre and Booking System- Provided consulting on information architecture (IA) on internal and external digital infrastructure- Defined web objectives, KPIs, analysis methods and built performance dashboards- Created essential marketing collateral for sports competitions both nationally and internationally.- Coordinated and managed an e-commerce platform to sell sports merchandise- Designed various print and digital marketing collaterals

- Design and maintenance of the website- Maintaining company brand and marketing- Designing forms, leaflets and other promotions using Adobe products- Maintaining secure, uninterrupted functioning of hardware and software- Competence in using the SAGE software for data input, drafting invoices, and checkingpayments- Developed strong interpersonal skills in customer service while attending incoming calls anddealing with enquiries and bookings- Producing project briefs and plans to satisfy customer requirements- Marketing and brand design using industrial software including Adobe products- Developed proficiency in desktop publishing and graphic design which involved producinglogos, proposals, brochures, print materials, etc.- Making presentations in Adobe Flash with the help of Action scripting- Responsible, for participating in the full lifecycle of new website development projects- Created website promotional material, web banners, and optimised landing and home pages- Established the core purpose of the website by identifying its users- Built up and enhanced integration within existing systems- Improved customer experience in all digital channels; designing email marketing campaigns for clients- Wireframing and designing - HTML website storyboard

Bsc (Hons), Business Information Technology With Multimedia

Professional Marketing

Digital Marketing, Inbound Digital Marketing

A Levels