Shraddha Bansode Email & Phone Number

Raleigh, Nc, Us

Raleigh, North Carolina, United States

- Conducting keyword research and audience targeting to maximize campaign performance.- Monitoring and analyzing PPC campaign performance for 45+ accounts, making data-driven recommendations for improvements.- Preparing performance reports and dashboards to communicate results and insights to external clients.- Managing budgets and bids to optimize spend and achieve ROI goals.- Assisting with troubleshooting and resolving issues related to campaign performance or platform functionality.

Remote

Beauty Content Creator | Instagram: @beautyfixwiths (+32K followers)Passionate about creating user-generated content, I independently curate and produce beauty content for renowned brands on Instagram. I engage and inspire my audience with authentic product reviews, tutorials, and visuals.As a trusted partner, I have collaborated with esteemed brands such as Cerave, Topicals, PeaceOut Skincare, Vichy, and more, creating impactful video content that resonates with viewers and drives brand awareness.Leveraging my expertise in social media platforms, content trends, and audience engagement strategies, I consistently stay ahead of the game, ensuring that my content remains relevant and captures the attention of beauty enthusiasts.

- Gather and present comprehensive data for advertising campaigns at BuzzFeed UK and Canada.- Develop timelines aligned with predetermined creative milestones as required.- Aid in crafting analytical narratives for campaign recaps.- Produce Post-Campaign Analysis decks tailored to BuzzFeed's key performance indicators (KPIs) and specific client objectives.- Act as a liaison between clients and internal teams to facilitate clear and effective communication.- Manage and supervise the insertion order (IO) submission and approval process effectively.

Mumbai, Maharashtra, India

- Collaborated with various stakeholders in the marketing team to meet collateral production deliverables- Worked closely with the design team to meet the go-to-marketing date of multiple global university programs- Worked in partnership with the creative team for ad refresh requests- Ideated new creative concepts based on platform best practices and past campaign performance- Worked to deploy the marketing collateral into digital marketing campaigns from ideation to execution and look to optimize and improve marketing collateral at regular intervals- Created weekly/monthly performance reports for the strategy team

Pittsburgh, Pennsylvania, United States

- Planned and executed all digital marketing, including SEO, marketing database, email, social media and influencer advertising to increase in-bound leads- Created and maintained calendars for organic social media posting across multiple platforms (Facebook, Twitter, LinkedIn, Instagram, etc)- Managed Google Analytics reporting related to the digital channels & provided suggestions to improve website performance- Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Supported storytelling to create a meaningful and authentic brand experience that successfully reflects ReadyAI’s mission- Executed, managed & monitored all publishing related activities for children's books- Built strategic relationships and partner with key industry players, influencers and organizations- Identified trends and insights, and optimized digital marketing performance based on the insights

Greater New York City Area

- Worked with consumer planning tools and distilled findings into audience personas that informed digital design + media mix decisions. - Assisted insights and digital strategy lead with planning research, analyzing data,measuring advertising performance, and creating materials for client presentations.- Worked on audience research projects to inform tactical strategies, designed research approaches, and created reports with SurveyGizmo.- Used G-suite tools like Google Analytics, Google Tag Manager, and Google Ads to diagnose website performance. - Supported market research for a leading film studio to gauge the success of 20+ upcoming titles on broadway; created impactful data visualizations to show the results. - Created a data repository based on historical data for 10+ shows across different platforms to establish benchmarks for future media planning efforts.

Greater New York City Area

(1st Runner-Up: NYU SPS Real World Strategic Partnership Program)- Selected from a highly competitive pool of students at SPS to work with JetBlue for the real world program- Created a Marketing Plan based on a real challenge the brand was facing- The Big Idea revolved around the fuel-weight relationship and how it can be leveraged for cause-related marketing - Responsibilities included but not limited to: Research on the airline industry, conceptualizing the big idea, target market, importance of cause-related marketingAbout the program: Students work in multidisciplinary teams, in fluid consultation and communication, with A-list organization executives and SPS faculty on a real-world problem the organization faces. Students research, prepare and present their solutions on the final day of class. Selected ideas are implemented, concretely, into their real-world business practice.

New York

- Event duties included setup and breakdown of event space(s), assisting with guest check-in and event registrations, passing microphones during Q&A sessions, overseeing event proceedings, and general guest services.- Responded to inquiries using EMS showcasing comprehensive knowledge of the Center’s resources, activities, policies, service, and programs. - Addressed visitor's issues to ensure guest satisfaction & worked closely with Event Coordinators to schedule, coordinate tasks related to catering, event set up, clean up and closing procedures.

Mumbai Area, India

Brands: Lenovo & Captain Morgan - Strategized with creative partners to develop strong integrated campaigns for various businesses; evolved advertising communications on an ongoing basis to improve marketing performance.- Leveraged analytics reporting and social data to refine storytelling and topics & curated projects from concept production to completion.- Created effective marketing copy for paid search, email marketing, websites, blogs, launch and outdoor campaigns.- Conceptualized the campaign 'Outdo The Ordinary' for Lenovo India's Yoga series and increased page views and social engagement by 25-30%.- Developed an understanding of key audiences to recommend strategic & creative solutions to the team and improve copy.

Mumbai, Maharashtra, India

Mumbai

Brands: Mahindra & Mahindra, Asian Paints, Skoov, Boheco, Red Vector - Leveraged the holistic understanding of brands' market positioning and potential to define the entire editorial roadmap & ensured execution of various channel-specific marketing campaigns for brands such as Mahindra & Mahindra & Asian Paints.- Created and executed content marketing strategy that improved a range of marketing and sales objectives from brand awareness to lead generation.- Worked with major e-learning organizations & created content pieces for internal corporate communications.- Studied the market to understand client competition and the scenario; altered the content from time to time to meet the respective requirements.- Created e-mailer content and campaigns for promotion, awareness and contests.

Pune

- Worked closely with the digital marketing manager to refine social media strategies and best practices- Sourced and schedule content for robust content calendars- Wrote copy for social media posts, e-mail campaigns, & editorials- Prepared weekly updates, reports, and learnings from campaigns and projects- Researched social media trends and digital marketing ads across industries

India

- Research on the work done and collect information on the topics assigned by seniors- Interacted with senior management on a regular basis to understand the requirement & report regularly- Create meaningful and engaging articles- Assigned fieldwork to look for new topics

Master'S, Integrated Marketing (Marketing Analytics), 3.88/4

- Integrated Marketing - Campaign I: Strategy & Execution - Competitive Strategy - Campaign II: Planning & Management - Database.

Bachelor'S Of Mass Media, Advertising, 3.6/4

Activities and Societies: Head of Hospitality - Cutting Chai (9th Year) | PR Head for Blitzkrieg & Polaris (Intercollegiate.