I am responsible for Site Structure, Site Navigation, PPC, Lead generation, SEO Guidelines, Content management, Traffic Growth, ConversionPlan and execute all web, SEO, PPC, marketing database.• Brainstorm new and creative growth strategies• Collaborate with internal teams to create landing pages and optimize user experience• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points• Instrument… Show more I am responsible for Site Structure, Site Navigation, PPC, Lead generation, SEO Guidelines, Content management, Traffic Growth, ConversionPlan and execute all web, SEO, PPC, marketing database.• Brainstorm new and creative growth strategies• Collaborate with internal teams to create landing pages and optimize user experience• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points• Instrument conversion points and optimize user funnels• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate• Working with writers• Analyzing the client’s competitors• Researching the latest SEO practices• Creating effective ranking strategies• Studying traffic and analytics• In-depth keyword research Show less