With 9 years of dedicated experience in PR. Talent Management and Corp Comm domain, I have had the privilege of working for prominent companies and handling over 50 brands through various agencies.My skill set includes:1. Solid Media Connections: Over the years, I have nurtured strong relationships with key players in the media industry. These connections have proven invaluable in securing coverage, interviews, and features for the brands I've represented.2. Brand Ambassador and Talent Onboarding: I have a proven track record of successfully onboarding brand ambassadors and celebrities, ensuring a seamless and fruitful partnership between brands and talents.3. Agency and Vendor Coordination: I am skilled in efficiently coordinating with agencies and vendors to execute campaigns and projects, ensuring they align with the brand's vision and goals.4. Building Company Profile and Growth: I have contributed to elevating companies' profiles and fostering growth by effectively leveraging the power of media and journalists. This includes crafting compelling narratives, press releases, and media strategies.5. Generative AI Expertise: I possess a deep understanding of Generative AI and how it can revolutionize a company's growth. I am well-versed in the implementation of AI-driven solutions to enhance brand communication, customer engagement, and data analysis.6. Strategic Thinking: I have actively engaged in strategic thinking and have been instrumental in crafting successful strategies in various domains, with a primary focus on Movies, OTT platforms, and more. My strategic acumen has contributed to numerous success stories.7. Social Media Trends and Management: Staying current with social media trends is a priority for me. I am adept at leveraging this knowledge to drive brand growth, engage with audiences, and enhance sales through strategic and targeted social media Apart from this, with my hard-core experience in the corporate communication I have built meaningful relationships with National Media to leverage all my founders image and publicity, from initiating strategies to executing amazing campaigns resulting to worthful results.Throughout my career, I have had the privilege of working with a variety of movies, production houses, and prominent personalities. Some of the notable projects and individuals I have broadly handled and managed include:Movies:Raksha BandhanHousefull 4Bahubali 2Street DancerHeropanti 2ThappadRocketryMalangProduction Houses- Amazon Prime and Excel
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Founder And Individual ConsultantInfluenceIndia -
DirectorCashcow Social Apr 2024 - PresentDelhi, India1. Spearheading creative strategy and execution for a rapidly growing content creation agency.2. Overseeing diverse video production campaigns, including restaurant shoots, talent promotions, creative branding, and influencer collaborations.3. Building and leading a dynamic team of videographers, editors, and creative professionals to deliver high-impact visual content for clients across industries.4. Driving client relationships, ensuring top-tier service delivery, and enhancing brand equity.5. Innovating content formats to align with emerging trends and platform algorithms.6. Managing operations, budgeting, and growth strategies to expand our reach and portfolio. -
Chief Communications KarigarKarigaree Foundation Feb 2019 - PresentDelhi, IndiaKarigaree Foundation’s mission is to empower underprivileged children, youth and women through relevant education, innovative healthcare and market-focused livelihood programmes.Karigaree Foundation strives to deploy best possible methodology and technology for achieving ideal SROI (social return on investment), to practice and promote good governance. To link business competitiveness of the corporate with social development initiatives; also to sensitise privileged children, youth and citizens in general to promote Civic Driven Change. -
Senior Consultant - Pr And Communications- ContractHoichoi Nov 2023 - Apr 2024 -
Manager - Client Servicing And Pr CommunicationsBrut India Jun 2023 - Nov 2023Noida- Talent Management-Brut Management PR-Client Servicing- Shoots-Intra Team Coordinations-Influencers Relation Management-Building Brut's Positioning in the Industry -
Lead Public RelationsKetto Dec 2022 - Jun 2023Mumbai, Maharashtra, IndiaI am heading PR and Comms at Ketto India. I take care of end to end campaign outreach and planning. - Internal and External comms Management- Establishing positive stories for the brand- Planning, Staging and Executing Ketto 's first ever IP Event - national crowdfunding day- Helping in Re branding/ positive branding for the company- Founder/ Management level PR -
Communications ConsultantRaindrop Media Pvt Ltd Aug 2022 - Jun 2023RemoteManaging the CEO PR profileTalent Management for Tejaswi PrakashRohit SarafKaran KundraR MadhavanMoviesRocketryMiliRaksha Bandhan -
Senior Public Relations ManagerThe Good Glamm Group Sep 2021 - Dec 2022DelhiAgency Management, Curated PR Plans, Social media content plans, Monthly Report plans, Launch Plans, Media Relations Meetings, Garnered Profiling and speakership opportunities for the brand Delivered services to customer locations within specific timeframes. Actively listened to customers, handled concerns quickly and escalated major issues to supervisor. Exceeded goals through effective task prioritization and great work ethic. Proved successful working within tight deadlines and fast-paced atmosphere. Improved operations through consistent hard work and dedication. Completed paperwork, recognizing discrepancies and promptly addressing for resolution. Developed and implemented performance improvement strategies and plans to promote continuous improvement. Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting. Used critical thinking to break down problems, evaluate solutions and make decisions. Participated in team-building activities to enhance working relationships. Raised brand awareness through consistent marketing efforts and product campaign launches. Defined and achieved project and overall organizational vision, strategies and tactics. Conducted market analysis and monitored competitive activity. Built professional relationships with distributors, customers and media staff by attending trade shows. Coordinated and managed sponsorships and sponsorship activation. -
Senior Manager- Pr And Corp CommunicationsSugar Cosmetics Mar 2020 - Sep 2021Consulted with advertising agencies to arrange promotional campaigns in various types of media.Conducted market analysis and monitored competitive activity. Built professional relationships with distributors, customers and media staff by attending trade shows. Coordination with the Agency and end to end Management , worked for product launches, successful campaigns- Be bold Be free- Tapasee Pannu etcFounder PR and building positive stories, conclaves, speakership opportunities for the founders- Vineeta and Kaushik -
Media PlannerSpice Pr Jan 2019 - Feb 2020Mumbai Area, IndiaKey Role Duties:1) Planning for clients (Movies and OTT)2) Making a draft for Pre as well as post Success3) Brand Building4) Copy Writing and Copy Movement5) Maintaining Media Relations6) Attending Events and Screenings7) Understanding of Competitors and making analysis.Clients Worked for: Shah rukh Khan, Salman Khan, Deepika Padukone, Aamir Khan, Ananya Pandey + So Positive, Prabhas, Saniya Malhotra, Honey Singh, Anubhav Sinha, Farhan Akhtar, Ritesh Sidhwani, Sunny Singh, Radhika Apte, Jacqueline Fernandes, Shraddha Kapoor, Tiger Shroff, Disha Patani, Hrithik Roshan, Mahesh Babu, Alaya F. and other newcomers.Media Houses: Reliance Entertainment, Excel Entertainment, Luvv Films, Zoya Akhtar Films, Amazon, Zee5, Ekta Kapoor- Alt Balaji, Balaji Telefilms and Balaji Films, Star Plus, Alt Shows etc
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Intern#Arm Worldwide May 2018 - Jun 2018Gurgaon, Haryana -
Junior Public Relations ConsultantStudio Talk Pr Jun 2017 - Jan 2018Mumbai Area, IndiaDescription:1) Making new ideas for PR campaigns possibly for my political clients2) Making pitches 3) Media calling4) Organising events5) Making docs6) Updating sheets7) Making new sheets8) Monthly Dockets for clients.Clients Worked for: Sanjay Nirupam, Dheeraj Deshmukh.
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InternValue 360 Communications Private Limited May 2017 - Jun 2017New Delhi Area, India
Shriya M. Education Details
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Marketing/Marketing Management -
O- Outstanding
Frequently Asked Questions about Shriya M.
What company does Shriya M. work for?
Shriya M. works for Influence
What is Shriya M.'s role at the current company?
Shriya M.'s current role is Founder and Individual Consultant.
What schools did Shriya M. attend?
Shriya M. attended Svkm's Narsee Monjee Institute Of Management Studies (Nmims), Kc College, Mount Carmel High School.
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