Head 3 verticals at Dish TV: Content: Strategy, Acquisition, Partnerships, Business Development VAS: Strategy, Content acquisition, Alliances, Revenue Generation and Business DevelopmentAdditional Revenues: Ad sales & other monetisation avenues on the platform

Handled all Brand activities for Cosmopolitan, Good Housekeeping, India Today Travel Plus including Advertising, Events, Merchandising and Bottomline for all brands• Was part of the core team for the launch of Good Housekeeping magazine, which grew by 37% in one year• Worked closely with ad sales, editorial & agencies to ensure a continuity of brand message • Circulation & Subscriptions - Personally achieved a growth of 40% in subscriptions of all magazines in 8 months.

• Handled all Brand activities - Advertising, PR, Below the Line, Merchandising, Promotions, Packaging • Implemented a sales monitoring system - As a consequence of this, trade sales at Inalsa grew by 42%, a phenomenal achievement in an industry, which grew by only 8 – 10%. Monitored and tracked sales performance & regional profitability

Handled Advertising, PR, Promotions, Corporate tie-ups and Ebony Loyalty Card