As a Brand Manager at ITC Limited, I am responsible for developing and executing innovative marketing strategies for four leading FMCG brands in India. I work with a cross-functional team of sales, research, design, and media partners to launch new products, increase brand awareness, and drive customer engagement and loyalty.I have a PGDM-C degree in Strategic Marketing and Communications from MICA | The School of Ideas, where I gained a strong foundation in marketing concepts, tools, and frameworks. I also enhanced my digital marketing skills through multiple internships and projects, such as managing Facebook ads for MyGlamm, a beauty e-commerce platform, and acquiring sponsorships for various events and campaigns at MICA. I am passionate about creating impactful and memorable brand stories that resonate with the target audience and align with the business goals.
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Brand Manager - Yippee!Itc LimitedBengaluru, Ka, In
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Brand ManagerItc Limited Feb 2023 - PresentKolkata, West Bengal, India
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Assistant Under Training (Aut) - Sales & MarketingItc Limited Jul 2022 - Jan 2023Chennai, Tamil Nadu, India
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Brand StrategistWieden + Kennedy Jan 2022 - Apr 2022Mumbai, Maharashtra, IndiaStrategised rebranding and communication refresh for IndiGo airlines -
Digital Marketing InternMyglamm Aug 2021 - Oct 2021Helped increase the digital footprint of their social media pages along with onboarding micro and nano influencers for youth-targeted campaigns -
Brand Marketing InternBoat Jul 2021 - Aug 2021Worked on crafting the go-to-market strategy for ‘Misfit’ by boAtCreated a blueprint on capturing the market share and devised strategies to increase the depth and the width of the brand -
Summer InternBritannia Industries Limited Jun 2021 - Jul 2021Worked with the brand and e-commerce teams at Britannia to relaunch Treat Croissants across quick commerce and e-commerce platforms -
Management Consulting InternBod Consulting May 2021 - Jun 2021 -
Brand Communications InternPee Safe Apr 2021 - May 2021 -
ExecutiveBoston Consulting Group (Bcg) Jun 2019 - Oct 2019Gurgaon, Haryana, IndiaWorked for the Indian Production Team -
Demand Planning Executive TraineeAsahi India Glass Limited (Ais) Jun 2018 - Jun 2019Gurgaon, India
Shruti Singh Skills
Shruti Singh Education Details
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Strategic Marketing And Communications -
Business/Commerce, General -
Business/Commerce, General
Frequently Asked Questions about Shruti Singh
What company does Shruti Singh work for?
Shruti Singh works for Itc Limited
What is Shruti Singh's role at the current company?
Shruti Singh's current role is Brand Manager - YiPPee!.
What schools did Shruti Singh attend?
Shruti Singh attended Mica | The School Of Ideas, Delhi University, Delhi Public School, Ranchi.
What skills is Shruti Singh known for?
Shruti Singh has skills like Microsoft Office, Public Speaking, Research, Public Relations, Data Analysis, Nonprofit Organizations, Teaching, Fundraising, Market Research, Financial Analysis, Strategic Human Resource Planning, Statistical Data Analysis.
Who are Shruti Singh's colleagues?
Shruti Singh's colleagues are Anuradha Bhalerao, Khooshboo Yadav, Niranjan Prajapat, Mohamedazhan Pmw, Neha Tanwer, Jayraj Kumar, Sanjay Kumar.
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Shruti Singh
Human Resources | People'S Person | Talent Acquisition | Mba(Hr & Marketing) | Human Resource GeneralistNew Delhi -
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Shruti Singh
Talent Acquisition At Firstcry.Com | Ex-Ifas | Ex-Xogene | Certified Naukri Maestro Recruiter | Recruitment | It Recruitment | Non-It Recruitment | Talent Acquisition | Training & Development |Pune
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