Research Manager
CurrentAs part of a boutique research agency, overseeing qualitative market research projects across a multitude of regional sectors, including FMCG sectors (luxury goods, cosmetics, retail, and F&B), and property/real estate development.Developing tailored qualitative research proposals for clients across the MENA region and Europe based on individualized project needs and research typologies (including brand positioning, product development and testing, category deep-dives, customer journeys and experiences, and innovative ideation).Managing the conception and completion of qualitative research projects, from the evaluation of key client goals, to appropriate project design and execution (including data gathering, data analysis, report writing and a presentation of the project's findings/key recommendations to support client decision-making).Developing project budgets and ensuring project execution within budgetary limits.Assisting in the development of varied qualitative research tools, such as recruitment screeners, discussion guides, ranking sheets, and stimulus materials.Managing project setup and logistics for both in-person and online fieldwork in multiple regional and international markets.Leading or supporting with the development of bespoke research methodologies, customized to both client and project needs.Facilitating and nurturing positive client relationships for current and future business opportunities.