Shruti Vaidya Email & Phone Number

Bengaluru, Ka, In

Pune, Maharashtra, India

Bengaluru, Karnataka, India

- Successfully managed end-to-end client servicing and execution for celebrities and influencers, collaborating with diverse brands across multiple categories, including but not limited to Dyson, Cetaphil, Urban Company, Rania (Wipro), Westside (Women Clothing, Skincare, Fragrance) H&M, iD Fresh Foods (Paratha & Filter Coffee), Keventers, Fairplay, Bioderma (Photoderm sunscreen), and more.- Experience in working with a wide range of celebrities, influencers, as well as micro/nano creators across various categories for brand campaigns.-Handled and executed campaigns with a scale of 100+ influencers simultaneously.

Bengaluru, Karnataka, India

- Led influencer marketing initiatives for Slurrp Farm on YouTube and Instagram platforms.- Identified and engaged with social media influencers aligning with the brand's values andidentity.- Established and managed affiliations with influencers, significantly expanding affiliate marketingactivities.- Achieved a substantial growth of affiliate engagement within a span of 4-months- Worked closely with Instagram mom influencers.- Managed and organised all influencer campaigns effectively.- Sought collaboration closely with prominent Nano and Macro YouTubers across India.- Stayed ahead by learning about new social media trends and platforms, and creating specificplans for influencer campaigns.- Conduction of thorough qualitative and quantitative analysis of campaign performance usingdata-driven insights.

Bengaluru, Karnataka, India

- Created and managed successful partnerships with celebrities and digital influencers across the country for various brands.- Developed strategies to enhance relationships with influencers, celebrities, and athletes, promoting brand advocacy in diverse sectors.- Led key aspects of projects, including planning, negotiation, execution, and review, ensuring smooth production by identifying the best talent and overseeing all project elements.- Showcased expertise in selecting influencers that align with brand objectives and goals.- Established strong relationships with athletes and celebrities, actively seeking and securing brand endorsement opportunities.- Played a significant role in global brand partnerships by collaborating with celebrities, Indian and international athletes, and digital influencers of all scales.- Utilized sports, especially cricket, as a potent channel for launching and promoting national and international campaigns.- Provided guidance and management to a team of six members, overseeing client influencer requirements and ensuring successful collaboration and project execution.

Bengaluru, Karnataka, India

- Develop and execute influencer marketing strategies and creative campaigns.- Build relations and coordinate with social media influencers for monthlycampaigns.- Design a monthly calendar and identify influencer deliverables on monthlybasis for the social media clients.- Execute and track the performance of the influencer campaigns and makesure the deliverables are fulfilled as committed.- Proactively identify new opportunities and pitch innovative ideas.- Collaborate with campaign managers, creative team, and designers.

Bengaluru, Karnataka, India

Done the internship on movie recommendation system with Xcelerator in summer internship program. The movie recommendation system is built by using machine learning using R language.In this recommendation system the movies are recommended to the user based on the previous rating and genre of the movies watched by the user. The web page of the project is created using HTML. The result of the recommended movies are the top 5 based on the user watch history.

Master Of Business Administration - Mba, Marketing/Marketing Management, General

Bachelor Of Engineering - Be, Computer Science