Shua Khalid Email & Phone Number

Islamabad, PK

Islamabad, Islāmābād, Pakistan

Lahore, Punjab, Pakistan

Lahore, Punjab, Pakistan

Islāmābād, Pakistan

Islāmābād, Pakistan

Indiana, United States

• Cleaned and managed data on ad spending for a study exploring the link between ad spending and quality of hospital systems in the US
• Conducted a literature review to assess the efficacy of Medicaid Fraud Control Units (MFCUs) in the US and the strategies used to control them
• Devised assignments and slide decks, graded quizzes and exams, and conducted review sessions for a graduate level course on healthcare finance, and an undergraduate level course on health policy

Lahore

• Worked on product development for S.H.A.P.E.; an organizational survey tool capturing employee productivity, engagement, and physical and psychological health
• Developed and executed marketing strategies for creating brand awareness, refining brand identities, and improving retention
• Drafted survey and post-survey engagement tools for S.H.A.P.E.

Lahore, Pakistan

• Established the Centre for Civic Innovation at ITU as part of a core team; an initiative geared towards addressing community-based problems and civil society challenges through research, the use of technology and.
• Mentored the Civic Innovation Fellows on their projects related to health, education and agriculture
• Developed the complete curriculum for the Centre to train the Civic Innovation Fellows
• Devised a marketing strategy for CCI including social media marketing and community outreach. Designed the logo, and marketing collateral for CCI to implement strategy

Defence Housing Society, Lahore, Pakistan

• Analysed and evaluated data collected for research related to government bodies in Pakistan
• Developed research papers and case studies on topics related to education, employment, and health for publication in international research journals

Lahore, Pakistan

• Taught English language skills to students through exercises focused on honing reading, writing and analytical abilities
• Enhanced communication and comprehension skills of students to prepare them for a challenging university environment

Lahore University Of Management Sciences

• Devised an impact evaluation model and developed KPIs for incubated social enterprises; led to a more focused approach to mentorship; reduced dropout rate by 33%
• Developed a dashboard to monitor progress of 40+ past incubates on dimensions like financial viability and social media traction
• Mentored 30+ incubated social enterprises with financial modelling, qualitative and quantitative research, fund raising activities, marketing, and brand formation
• Led a team for a project on company franchising; job entailed valuation of the company, formulating various pricing models and generating proposals and pitch decks for 4 major universities
• Drafted 1/3rd of the incubator’s curriculum including modules on Market Research, Pitching to Investors and Community-based Learning

Lahore

Lahore University Of Management Sciences

• Conducted interviews with key stakeholders in health, energy and agriculture in Pakistan and mapped existing social enterprise models in these sectorsThis was part of the larger project initiated by World Bank.

Lahore

• Led the project for creating a health awareness campaign; included cost-benefit analysis of a hygienic vs. unhygienic lifestyle
• Designed planograms for 6 major sales channels for better shelf management in trade; worked with a 10-person team including Head of Sales and Marketing; established guideline materials to facilitate plan execution in.

• Made a financial model for the company InteraCta
• Planned, designed, and implemented a marketing survey and executed InteraCta’s social media campaign

Master Of Public Administration - Mpa, Policy Analysis; Community And Economic Development, Graduated With The Highest Distinction (Cgpa: 3.94)

Fulbright Scholar

Bachelor Of Science (Bsc), Management Science

Activities and Societies: Director of Publications at SPADES (2013-2015) Graduated with High Merit (CGPA: 3.34)

A-Levels

Activities and Societies: Part of Community Service Society

O Level, Pure Sciences