In my role as a Business Development Manager for Buyside clients, I held the responsibility of spearheading sales growth for the offshore business. This involved a proactive approach to identifying opportunities and actively engaging with buy-side clients, fostering trust with key stakeholders, and successfully closing intricate sales across regions encompassing Asia, London, and the United States. I assessed client requirements to enhance trade execution effectiveness and collaborated with internal teams to construct compelling business cases for new products and efficiency improvements.Furthermore, I played a significant role in shaping the business strategy, which included in-depth client analysis, product development, and overall business planning. As part of this, I regularly presented a comprehensive quarterly market strategy and analysis, shedding light on shifts in market structure, feedback from the market, and the identification of commercial prospects.

In charge of Revenue for the E-FXO business in APAC, I established new initiatives in collaboration with the wider eCommerce, broking, and hybrid teams to increase year-on-year revenue growth. I developed and managed sales campaigns, conducted market research for future products, and developed trusted relationships with key internal and external stakeholders.

I cultivated and nurtured robust relationships with both new and established buy-side clientele. Formulated and executed sales strategies, while proactively identifying new prospects and promoting tailored solutions through cross-selling initiatives. I also skillfully oversaw negotiations and engagement with influential business stakeholders and C-level executives.

By creating a qualified sales pipeline, I identified opportunities, secured new clientele, and successfully closed deals within the sales pipeline. Achieved regional revenue targets for Fixed Income, skillfully engaged in negotiations with critical business stakeholders, and fostered collaboration with cross-functional teams to deliver a customer-centric, high-quality product.

Across all accounts, I increased the use of electronic execution for a wide range of financial products, including FX options, NDFs, precious metals, CDS, bonds, and IRS. Notably, I exceeded my revenue target in FX Options E-trading in 2011 and sustained a 40% increase in 2012. My collaborative efforts extended to working closely with development and support teams to enhance technology and streamline processes, benefiting both voice brokers and traders.

In my capacity as the Deal Manager for a Wholesale CPPI Product with an AUM exceeding A$75 million, I effectively oversaw the execution of client orders for warrants and protected equity lending. I meticulously prepared monthly sales summary reports for fund managers, ensuring clear and concise communication of essential information. Additionally, I took charge of updating and curating Westpac Equity's marketing materials, both online and offline, and consistently provided clients with valuable updates on their portfolios and prevailing market conditions.