Shubham Aggarwal Email & Phone Number

• Managing end-to-end different consumer research studies like panel studies, tracker studies, concept testing & product-market fit tests in FMCG & technology sectors• Led and trained a team of analysts and ensured proper tasks were assigned, time to time monitored the progress and facilitated communication with the team• Engaged in internal meetings and laid out key ideas to streamline the project setup.• Contributed in questionnaire making and efficient establishment of research… Show more • Managing end-to-end different consumer research studies like panel studies, tracker studies, concept testing & product-market fit tests in FMCG & technology sectors• Led and trained a team of analysts and ensured proper tasks were assigned, time to time monitored the progress and facilitated communication with the team• Engaged in internal meetings and laid out key ideas to streamline the project setup.• Contributed in questionnaire making and efficient establishment of research methodologies so that the objective of the study/project is fulfilled• Proper execution of link testing by addressing the errors in the link, identifying potential risks and mitigating them to ensure that the data collection process is carried out in a smooth and efficient manner• Ensured and monitored that data collected was of high standards with proper quality checks and streamlined the processes to drive efficiency• Communicated across different teams to develop subject matter expertise and established KPIs aligned with the study’s/project’s objective• Developed high-quality analysis and delivered reports to communicate findings, insights and recommendations in a way that is understandable and actionable• Conducted secondary research to benchmark study findings and leverage them to build the data story Show less

Delhi, India

• Assisting the strategy team to set different KPIs which can be used in the study/project for generating better & compelling insights.• Deep Diving into the secondary data of social media platforms like Facebook, Instagram, etc. to develop learning for the current trends• Running quality checks and discovering anomalies in the data and setting required hypotheses for delivering data with high accuracy.• Generated compelling insights from the data to deliver reports with appropriate… Show more • Assisting the strategy team to set different KPIs which can be used in the study/project for generating better & compelling insights.• Deep Diving into the secondary data of social media platforms like Facebook, Instagram, etc. to develop learning for the current trends• Running quality checks and discovering anomalies in the data and setting required hypotheses for delivering data with high accuracy.• Generated compelling insights from the data to deliver reports with appropriate visualizations accompanied by the next step or command of action or actionable recommendation Show less

• Single handed managed multiple research projects in different sectors like personal care, automobiles, electric two-wheelers & mass media.• Knowledge of various research methods like CATI, Online surveys, CLT, etc.• Handled projects like product feedback, competitor studies, pricing studies, concept checks, promotor studies, go-to-market studies, etc.• Questionnaire Making according to the objective of the study• Quality Check of the data gathered from the fieldwork & open-end… Show more • Single handed managed multiple research projects in different sectors like personal care, automobiles, electric two-wheelers & mass media.• Knowledge of various research methods like CATI, Online surveys, CLT, etc.• Handled projects like product feedback, competitor studies, pricing studies, concept checks, promotor studies, go-to-market studies, etc.• Questionnaire Making according to the objective of the study• Quality Check of the data gathered from the fieldwork & open-end Coding Using Excel.• Briefing the field team on various aspects of the study like objectives, methodology used etc.• Making of documents required for launching a study like briefing notes, timelines etc.• Regularly coordinating with the team and checking fieldwork is on time and done in the desired way study is commenced.• Driving insights from the data and graphical representation of the data in PowerPoint. Show less

Noida Area, India

Dwarka, New Delhi

Shimla, Himachal Pradesh, India

Master Of Business Administration - Mba, Marketing And Operations

Bachelor Of Technology - Btech, Civil Engineering