Growth isn’t about the next shiny idea. Growth is about inching a bit closer to the customer and building an insight-led business. I have led growth across industries including e-commerce, beauty, education, non-profit, social media, and entertainment.Let me explain. I helped Nykaa grow from 10 Cr. to 100 Cr. leading its acquisition charter. My Generic Ads received a CTR of 11% against an industry benchmark of 5% because they spoke to the aspiration rather than the price and discount of the lipstick.Udhyam’s work has spread to 10+ state governments with Delhi setting the example with Entrepreneurship Mindset Curriculum and Business Blasters Program (a ground-level Shark Tank). Udhyam’s recipe of success could be attributed to the fact that 90% of seed money was returned to Udhyam by students under Grade 11 within 3-6 months.I launched 8 diverse categories including Music, Beauty & Fashion, Gaming & Astrology at Moj Live (ShareChat) and reached an MRR of 1 Cr. within 4 months. The success behind the launch isn’t just campaigns or algorithm or training. It’s the insight that time spent doubles when it comes to Love & Heart Break. I am currently building the growth playbook for Zomato’s new business (Everyday). It’s still Day 1.I can be found speaking and doing workshops at top MBA colleges over the weekend. A few notable names include IMT Ghaziabad, MICA, and IIM Vizag.I am a Ray Dalio fan. I have written a book ‘100 Mistakes I Made in 1000 Days of My Career’. Let’s connect over a cup of coffee and build impactful businesses.