Shuvam Kumar

Shuvam Kumar Email and Phone Number

Berger Paints | Growth & Marketing | IIM RANCHI'23 | Top Fellow @ Nextleap | Ex - General Manager - Marketing, Sapien Body @ Berger Paints India
calcutta, west bengal, india
Shuvam Kumar's Location
North Delhi, Delhi, India, India
About Shuvam Kumar

As a Marketing and growth management professional with a diverse background in marketing and an MBA, I bring a unique perspective to marketing and growth. With experience leading cross-functional teams and collaborating with stakeholders at all levels, I have a proven track record of delivering successful products that meet customer needs and drive revenue growth.My marketing background has equipped me with a deep understanding of customer behavior and market trends, allowing me to identify new opportunities and develop effective go-to-market strategies. Additionally, my MBA education has provided me with a solid foundation in business strategy, financial analysis, and project management.Throughout my career, I have demonstrated a passion for innovation and a commitment to delivering exceptional customer experiences. Whether it's leading product ideation sessions, conducting market research, or executing product launches, I thrive on the challenge of bringing new ideas to life and delivering value to customers.I am currently seeking opportunities to apply my skills and experience in a marketing and growth role where I can leverage my background in marketing and business to drive growth and innovation.

Shuvam Kumar's Current Company Details
Berger Paints India

Berger Paints India

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Berger Paints | Growth & Marketing | IIM RANCHI'23 | Top Fellow @ Nextleap | Ex - General Manager - Marketing, Sapien Body
calcutta, west bengal, india
Website:
bergerpaints.com
Employees:
3375
Shuvam Kumar Work Experience Details
  • Berger Paints India
    Assistant Brand Manager
    Berger Paints India May 2023 - Present
    Kolkata, West Bengal, India
  • Nextleap
    Student Fellow
    Nextleap Jan 2023 - Jun 2023
    Ranchi, Jharkhand, India
    During this fellowship, I have acquired a diverse range of competencies in Product Management, including the ability to map business outcomes to product outcomes, conduct user research, frame problems, generate ideas, validate hypotheses, create wireframes, perform analysis, write Product Requirements Documents (PRDs), and understand the fundamentals of technology.Furthermore, I have successfully applied these concepts in practical settings through weekly project work and Product Teardowns, honing my skills in real-world scenarios.
  • Indian Institute Of Management, Ranchi
    Student
    Indian Institute Of Management, Ranchi May 2021 - Apr 2023
    Ranchi, Jharkhand, India
  • Sapienbody
    General Manager Marketing
    Sapienbody Feb 2020 - Jul 2020
    Delhi, India
    Growth & E-commerce Marketing: Spearheaded growth strategies across multiple channels, resulting in an 18% reduction in Customer Acquisition Costs (CAC) and a 15% increase in conversion rates. Led the optimization of 21+ product listings and 40+ ad campaigns on Amazon and Flipkart, driving a 17% increase in traffic and consistently maintaining ACOS below 20%.Category Management & Brand Expansion: Successfully launched three new products with targeted go-to-market strategies, leading to a monthly revenue increase of 0.5 million. Streamlined product listings and enhanced brand content, improving product visibility and customer engagement across e-commerce platforms.Influencer & Social Media Marketing: Managed the end-to-end social media strategy, increasing platform engagement by 45%+. Onboarded 35+ influencers, executed high-impact YouTube ad campaigns, and achieved over 6 million views, contributing to a revenue boost of INR 2+ million.
  • Sapienbody
    Marketing Manager
    Sapienbody Apr 2019 - Feb 2020
    New Delhi Area, India
    Digital Marketing & Campaign Management: Led comprehensive digital marketing strategies across multiple platforms, focusing on SEM, SEO, and performance marketing. Successfully reduced cart abandonment rates by 13% and enhanced overall customer journey, optimizing conversion funnels for better ROI.Brand & Content Strategy: Conceptualized and executed brand marketing campaigns that resonated with target audiences, boosting brand awareness by 30%+. Developed and published 11+ digital banners and initiated enhanced brand content, significantly improving brand perception.Influencer & Social Media Marketing: Conducted in-depth research on 300+ influencers, selecting and onboarding 35+ for impactful brand collaborations. This strategy, combined with a well-rounded social media approach, increased brand visibility and drove substantial revenue growth.
  • Society Of General Awareness- Hansraj College
    President
    Society Of General Awareness- Hansraj College May 2017 - May 2018
    Delhi, India
  • Neenv: Human Resource Development Cell, Hansraj College
    General Secretay
    Neenv: Human Resource Development Cell, Hansraj College May 2017 - May 2018
    Delhi, India

Shuvam Kumar Skills

Leadership Keyword Analysis Wireframing User Experience Marketing Analytics Microsoft Powerpoint Relational Databases Spreadsheets Communication Web Analytics Competitive Analysis Product Road Mapping Team Leadership Digital Marketing Adobe Photoshop Team Management Strategy Branding Uiux Online Advertising Microsoft Office Microsoft Word Business To Business Sqlite Microsoft Excel Product Management Web Content Optimization Brds Campaign Management Customer Journey Mapping Google Analytics Category Management Social Media Marketing User Research Sql Python Management Teamwork Pay Per Click Public Relations Research Problem Solving Google Ads Marketing Strategy Brand Management Analytics Influencer Marketing Search Engine Optimization Growth Hacking User Flows

Shuvam Kumar Education Details

Frequently Asked Questions about Shuvam Kumar

What company does Shuvam Kumar work for?

Shuvam Kumar works for Berger Paints India

What is Shuvam Kumar's role at the current company?

Shuvam Kumar's current role is Berger Paints | Growth & Marketing | IIM RANCHI'23 | Top Fellow @ Nextleap | Ex - General Manager - Marketing, Sapien Body.

What schools did Shuvam Kumar attend?

Shuvam Kumar attended Indian Institute Of Management, Ranchi, Hansraj College.

What skills is Shuvam Kumar known for?

Shuvam Kumar has skills like Leadership, Keyword Analysis, Wireframing, User Experience, Marketing Analytics, Microsoft Powerpoint, Relational Databases, Spreadsheets, Communication, Web Analytics, Competitive Analysis, Product Road Mapping.

Who are Shuvam Kumar's colleagues?

Shuvam Kumar's colleagues are Poornima Sahu, Sanjay Kumar, Kiran Joseph, Umer Farooq, Partha Padhi, Sachin Koul, Diptiranjan Biswal.

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