Hi! I’m Shwetha, a sophomore at ISDI - School of Design and Innovation, part of Atlas Skilltech University, where I’m majoring in Strategic Design and Management. I’m passionate about the intersection of design, technology, and business, with a career goal to become a Product Manager, where I can leverage my problem-solving skills and passion for creating user-centered solutions.I’m proficient in design software, including Figma, and the Adobe Creative Cloud, which I use to bring concepts to life. Beyond my academic pursuits, I’m honing my skills in digital marketing, UX, content creation, and research—all key elements in my journey towards product management.When I am not working on my design projects, you can find me building my small business- Eunoia Soapworks, or my blog- @shwethasdigitaldiary on Instagram, where I share my thoughts and insights on design, lifestyle, and personal growth.In high school, I was deeply involved in extracurriculars like Student Council, debate, Model UN, and creative writing, and I even served as the head of the Editorial Board for my school’s newsletter and magazine. Now, at college, I continue to pursue these passions as a member of STAGE (our cultural club) and ATLAS SRDC (Student Research and Development Cell). These experiences have sharpened my communication, leadership, and networking skills, which I consider essential for my future in product management.Let’s connect if you’re interested in design, product management, or collaborating on innovative projects!
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Marketing AssociateNew Norm FoodsMumbai, Mh, In
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DirectorStage Atlas Jul 2024 - PresentAs a director at the cultural club, I have taken on various organizing roles at different events.I also acted as the Assistant Contingent Leader for ATLAS at Kaleidoscope 2024, helping bring home the Performing Arts and Overall trophies.
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CoordinatorStage Atlas Aug 2023 - Jun 2024As a coordinator of the cultural club of ATLAS, I took on various organizing roles, as well as participated in multiple events, including college fests like Kaleidoscope 2023, and College Funbaazi 2.0.
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Co-Founder And CeoEunoia Soapworks Feb 2021 - PresentBengaluru, Karnataka, IndiaEunoia Soapworks is my passion project. It is a mother-daughter-owned small business, co-founded by me and my mother. -
Social Media InternPolish Me Pretty Sep 2024 - Oct 2024I contributed to content ideas for Polish Me Pretty's social media platforms, focusing on creative and engaging posts that aligned with the brand's aesthetic and mission. This role involved brainstorming campaigns, developing visuals, and ensuring our messaging resonated with our audience. -
Director Of OperationsThe Petrichor Gazette Jul 2024 - Oct 2024As the Director of Operations for the Petrichor Gazette, I managed the overall functioning of the publication, ensuring that all processes ran smoothly and efficiently. My role involved overseeing editorial workflows, coordinating between departments, and implementing strategies to enhance productivity. -
CoordinatorAtlas Student Research And Development Cell Nov 2023 - Sep 2024As a coordinator in the Academic Events Team, I played a key role in organizing various events, including AAROHAN 2.0 and TEDx ATLAS. My responsibilities included coordinating logistics and collaborating with speakers and participants to ensure a successful experience.
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Hospitality CoordinatorTedx Atlas University Jun 2024 - Aug 2024Mumbai, Maharashtra, IndiaAs a part of the hospitality team for TEDx Atlas Skilltech University 2024, I assisted in ensuring the speakers and guests had an enjoyable experience at the conference. -
Digital Marketing InternAnts Digital Pvt. Ltd. Jun 2024 - Jul 2024Bengaluru, Karnataka, IndiaA 6-week internship where I worked on creating graphics (static and GIFs) for the following clients:-Maini Material Movements -LEDLAdditionally, I learned about the Digital Marketing ecosystem and topics such as SEO, Social Media, Campaign planning, etc. -
Hospitality & Creatives CoordinatorIllenium Sep 2023 - Dec 2023As part of the Hospitality team, we were in charge of onboarding judges and guests for the festival.As part of the Creatives team, I assisted in the creation of Digital assets, as well as the decor and props for the events, and pre-event activities. -
Public Relations CoordinatorInferno Isdi Aug 2023 - Dec 2023Mumbai, Maharashtra, IndiaAs part of the PR Department at Inferno, I was primarily responsible to onboard judges and guests for the various events of the intercollegiate festival. On the day of the events, we as the PR team catered to the judges requests and ensured they had a smooth and hospitable experience at Inferno. -
Campus AmbassadorViral Fission Mar 2023 - Dec 2023As a member of the Vi-Fi Network for Viral Fission, I collaborated with peers to promote innovative content and engage with our audience. This role involved participating in various campaigns, and enhancing my skills in teamwork, communication, and brand promotion. -
Campus AmbassadorParadyes Jul 2023 - Aug 2023As a part of the Para-Reps program for Paradyes, I represented the brand on campus by creating and sharing content that highlighted their products and engaged with a vibrant audience. This role allowed me to deepen my skills in brand advocacy and content creation while promoting Paradyes’ unique offerings to a broader community. -
Campus AmbassadorPulp Jun 2023 - Aug 2023As a member of the Pulp Crew, the campus ambassador program, I created content to promote the brand on social media. Through this role, I showcased product features, engaged with an audience, and helped drive brand awareness on campus. -
Content CreatorSummer Rise Book Club Jun 2023 - Jul 2023I created video content for the Summer Rise Book Club’s social media platforms, crafting engaging visuals to highlight book recommendations, reading challenges, and community events.
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InterviewerEmpower Magazine Oct 2021 - Jul 2023I served as the host for multiple episodes of our #EmpoweringConversations series, where I interviewed inspiring individuals to share their stories and insights with our audience. Later, I took on the role of Head of the Interviews Department, overseeing the planning, coordination, and execution of each episode until the end of my tenure. -
ColumnistEmpower Magazine Oct 2021 - Jul 2023I contributed regularly to the Fashion column for multiple issues of Empower Magazine, where I researched trends, crafted engaging articles, and shared insights with our readers.
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Social Media ManagerEmpower Magazine Mar 2021 - Jul 2023IndiaI managed Empower’s social media presence across Instagram, LinkedIn, and Twitter, focusing on building an engaging and cohesive brand voice. My responsibilities included planning and scheduling content, interacting with our audience, and analyzing engagement metrics to refine our strategy.
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Marketing And Public Relations SpecialistEmpower Magazine Mar 2021 - Jul 2023IndiaDuring my year as Head of Marketing, I led various initiatives to expand our reach and engagement. I handled cold messaging, managed collaboration outreach to build strategic alliances, and oversaw social media promotions.I even spearheaded the Ambassador program at Empower, managing the first few co-horts for the same.
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Graphic DesignerEmpower Magazine Mar 2021 - Mar 2022IndiaAs Head of the Design Department at Empower, I led the creation of visual content for social media and our magazine. I designed static posts and carousel content for Empower’s social media platforms. I also crafted page layouts for the magazine and occasionally edited Instagram reels.This role allowed me to refine my design skills and gain hands-on experience in content strategy and team collaboration.
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Young Leaders In Public Policy FellowCentre For Civil Society Sep 2022 - Oct 2022Bengaluru, Karnataka, IndiaAs part of the Young Leaders in Public Policy Program, I partook in many enriching lectures about topics such as Public choice economics, Critical analysis, Critical Writing, etc. At the end of the program, I produced a policy article analysing local policies in my locality, which was later published. -
Senior Member/ Manager Of Social MediaThe Uncut Team Jan 2022 - Oct 2022As a senior member of the social media team, I managed posting on The Uncut Team's social media handles, maintained a content calendar, and managed a small team of social media executives. -
Content WriterThe Uncut Team Nov 2021 - Feb 2022Being a content writer, I scripted reels for The Uncut Team's social media handles and wrote content for Instagram posts as well.
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Marketing And Public Relations SpecialistThe Uncut Team Oct 2021 - Jan 2022As part of The Uncut Team's PR Department, I partook in activities including Cold messaging, Social Media outreach, and scouting for potential collaborators.
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Head Of Editorial BoardPsbb Learning Leadership Academy - India May 2021 - Apr 2022Bengaluru, Karnataka, IndiaAs part of the Student Council, I headed the Editorial Board. Worked alongside and headed a team of editors and writers, who collectively put together the school's newsletter - The LLA Gazette, as well as assisted in compilation of the school's annual magazine/yearbook - Surabhi. This position also entailed designing and layouting the newsletter. -
Counter Speech FellowYoung Leaders For Active Citizenship (Ylac) Oct 2021 - Dec 2021IndiaAs a part of the Counter Speech Fellowship, I worked on using my art (primarily music, poetry, and visual arts) to advocate for change related to key themes such as Bullying, Mental well-being, Diversity, and Gender Equality. We were also taught how to use social media effectively for the same, in the process of learning about social media management, and paid advertisements on Meta platforms. I am honored to have won the title of "Outstanding Fellow of the Fellowship."Also went on to work in collaboration with the Queer Muslim Project for their #SaferQueerNet campaign. -
Content WriterLets Defeat Bullying Apr 2021 - Aug 2021IndiaDuring my time at LDB, I contributed as a blog writer by submitting articles related to anti-bullying and similar topics which were published on the website. -
Content EditorLets Defeat Bullying Apr 2021 - Aug 2021IndiaI edited the content of blog writers before they were approved to be published on the website.
Shwetha Rajesh Education Details
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Strategic Design And Management -
Nights And Weekends S5 -
Aggregate Score Of 90% In The 12 Board Examinations.
Frequently Asked Questions about Shwetha Rajesh
What company does Shwetha Rajesh work for?
Shwetha Rajesh works for New Norm Foods
What is Shwetha Rajesh's role at the current company?
Shwetha Rajesh's current role is Marketing Associate.
What schools did Shwetha Rajesh attend?
Shwetha Rajesh attended Atlas Skilltech University, Buildspace, The Psbb Millennium School.
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Shwetha Rajesh
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