Role is to strategize, organize, securitize and analyze company’s monetary, relationship with federal reserve federal reserve committees, global FX tradings, commercial chambers, capital markets, risk overviews, market and economic research, funds of bank loans and credits, correspondences etc.Also developing and implementing global fund strategies for existing lines of business as well as new businesses and acquisitions. Further include:Planning and organizing global market financialsManaging, evaluating, and monitoring investment portfolios, moderate values and fiscal complexities within industrial environments under utter banking normsAnalyzing daily investment activities (domestic and international) to ensure the success of portfolios Verifying trade and sales licenses on field practices, policies, and proceduresForming issuance plans, and pricing levels of applicable marketsConcluding comprehensive market statements on treasure obstacles and providing contra stratagem to overcome flaws and limitations

In a short span of 9 months had, was asked to brainwave for few of luminously luxurious property products the world has had so far on instant basis to launch them internationally. In short, cores were to: Conceptualize Brand Basics Activations Coordinate with marketing, creative, and advertising departments Ensure brand consistency Develop and enrich customer service rational Drive profitable sales, brand growth and loyalty for a number of business areas Analyze and support marketing plans to align with brand strategy and achieve annual operating plan goals Develop accountability structure for stakeholders Execute brand management plans Enhance agency and partner relationships Leverage customer insight data to refine brand management Identify brand-building areas Ensure brand communication with international associates Strategize and implement media planning, buying, and innovation specifics Manage contents and information sharing among departments, divisions and external customers and divisions Provide design and direction for collaterals, web, catalogues product packaging, and other visual communications media for the company Help promoting uniformity and consistency of brand Assist in development and refinement of uniform graphic standards and visual brand strategies Help PR for their ATLs and BTLs Campaigning Releasing Press Briefs and updates on "to come brand events"

Started being manager sales, later succeeding as marketing manager.followings were the highlights of deliverables made:Established an aggregated business plan in consensus with the central directorateAccentuated comprehensive marketing plan, policies and procedures in lights of the restructured business module Explored and extended the b2c, b2b and b2g market segmentationsDeveloped a research and development department to assist the marketing department for their market assessments and advancement stratagemsCarried out the customer research and analyzed buying trends as well as customers behavior towards relevant services and productsObserved carefully the activities of competitors and strategized services and products according to the market spectrumLed the product development and management departmentsConcluded Market Mix, PPPPs, and 6Cs, PEST and SWOTsEvolved brand concepts, matrix, situations and activationsStrategized the public relations activities for promotion campaignsRevamped the company website completely and developed an all new one with renewed business structureProduced creative contents for company’s website Originated numbers of business catalogues and brochures with design and content elements as per the segmentations madePrepared presentations and market briefs for various projectsCreated portfolios of more than 20 projects Campaigned for different advertising promosActivated, manager and maintained social and digital mediaParticipated in seasonal exhibitionsRepresented seminars and conferences for business illustrations Initiated the b2b contacts internationallyHeaded department by formulating the sales plan, procedures, recruitments, operations and managemeConducted surveys to collect the customer feedbacks to examine the market situationInfluenced pricing as well as the budgeting single handedlyEnvisaged business forecasts Produced market reports containing inclinations, demises and advancements

Stood responsible for Matrix Management and P&L for Branch and Branchless Banking business lines: OTC, Accounts, Distributions and New Products.Further:Positioned Branch based financial products and services across PakistanFacilitated the design and analysis of market surveys and reviewsContributed reviews and brand marketing as well as advertising campaigns plus strategy developmentEvaluated customers/users experiential feedbacks with the objective of creating customer friendly interfaces/processes to improve product uptakesExecuted, directed and facilitated various cross-functional activities to ensure customer acquisition also included but not limited toa. Headed Countrywide grassroots level acquisition & usage campaignsb. Managed Call Centre outbound campaignsc. Mentored Customer sign-up process re-designsd. Managed pricing and benefitse. Organized Sales and Agent Dukaan Incentivizationf. Taken care of Churn & loyalty Managementg. Managed Brand Health tracking

Anchored serving term with managing given territories to attempt marketing/ selling products to the right target audience through right resources in some roaring industrious manners Outlined sales plans for the territories assignedHeaded 5 leading area channels of sales (franchises) as well as a 30 men enterprise sales network Developed and maintained also the distribution and retail networks across the region Determined gross profit plans by implementing marketing strategies; analyzing trends and ever-changing market scenarios Established sales objectives by forecasting and developing regular, quarterly, half yearly and annual sales quotas for dsos and flagship channels projecting expected sales volume against the concerned products Assisted regional managers to overcome testing situations and evolving improved sales tactics Observed closely the market competition and adopted in time the counter strategies Led for the product promotions by campaigning heavily through consistent on field events (btls) of brand awareness and activation Trained more than a three hundred sales representatives for consumer and enterprise sellings Choreographed as well as assured the accurate KPIs and reporting by the sales personnel Implemented area sales programs by stimulating field sales action plans Contributed to regional team efforts by meeting the allocated targets Articulated various promotion brochures, flyers, leaflets, hoarding etc. For different promotion campaigns Served as a liaison representative, particularly for brand outlets/ sub-outlets and service centers to assure the quality of sales and after sales services Abridged the sales units for effective communication ensuring resourceful outcomes Ensured in time inventories as well as collections of receivables from stores to avoid accounts outstanding