Having 10.8 years of IT experience predominantly in Airlines and Retail domain. Played various roles based on the project demands and always stays in a learning path based on industry trends.!? Analyzing the data based on the Retailer Defined Hierarchy!? Recommending product placement suggestion to the client based on the current market!? Monitor competitors and research market conditions or changes in the industry that may affect sales• Collecting and analyzing data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand!? Communicating with clients to understand and document the business objectives? Conducting in-depth data analyses using traditional and advanced methodsAuthoring reports containing actionable recommendations !? Sorting the received market data as per various study parameters!? Determining short term as well as long term strategies using the data interpretationsIdentifying the factors that largely affect the businessprofitability and measuring them quantitativelyArranging special meetings with the client, explaining them the interpreted results and suggesting them the business strategiesKeeping in touch with the changing marketing trends and technological advancements to maintain a competitive edge in the market? Analyze and interpret information from both internal and external sources