• Promoting the blog through search engine optimization (SEO) & free social media marketing.• Got 0.5 Million+ visitors with 0.74 Million+ Sessions on the blog in just one year (2017-2018), without the use of any kind of paid promotion.• Few of the posts feature in the Google's Golden Triangle with attractive meta description.• Track website's statistics such as audience by demographics, acquisition & technology, page views, no. of returning visitors with the help of Google Analytics.• Placed food & recipes related ads on the food blog using Google Ads.• Successfully Integrated Amazon Affiliate Program in the food blog.

Key Areas Worked On - 1) Branding2) Website Designing & SEO3) Company & Product Brochure Design & Content Generation4) CRM Integration5) Email Newsletters6) Packaging7) E-Market Portals (Amazon, Flipkart, Paytm Mall)8) Price List9) Products’ Model Coding

• Researched and worked on website integration tools supported by Magento 2.0 and Shopify platform.• Analyzed and compared websites of competitors and deduced self-made parameters to study the marketing design of the benchmark websites in the particular industry the business was dealing in.• Used the analysis and comparison to design the start-up's front webpage using online mockup softwares such as Balsamiq and Mocking Bird.

• Approached HR consultancies for recruitment advertising; conducted multiple personal and telephonic interviews for the position of Sales Executive• Designed the attendance system and managed the employee database using HR softwares like Orange HRM and Ice HRM in order to reduce absenteeism among employees• Introduced a shift to automated salary sheets from the earlier manual method, thereby improving accuracy in calculation of holidays and hours payable• Coordinated monthly employee motivational activities including organized ice-breaking sessions, role-playing games and other fun activities.• Created an online employee feedback form and added non-multiple choice questions; which improved the response rate by 43%