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 New strategies initiatives in launching campaigns on Website and Social Media Election campaign store and Religious/Spiritual store were some of the mega launches). Managing competitive marketing model Marketing mix plan, checking out list of others competitors and their new strategies in Brand, Affiliate and Alliances through Market research.  Managing everything else category, Launching new products, Cross marketing research of competitors, Making Competitive landscape… Show more  New strategies initiatives in launching campaigns on Website and Social Media Election campaign store and Religious/Spiritual store were some of the mega launches). Managing competitive marketing model Marketing mix plan, checking out list of others competitors and their new strategies in Brand, Affiliate and Alliances through Market research.  Managing everything else category, Launching new products, Cross marketing research of competitors, Making Competitive landscape Monthly/daily basis and Strategic planning for new initiatives in marketing, Branding, Business development, Across different domains, Alliances.) Handling Alliances with Offline and Online Partners, New Alliance initiatives B2B marketingand Whole sale promotion plan.  Designing Alliance marketing model of the company tie ups with companies. Managing Jumbo sale category for affiliates from products to promotion. Managing various on-site marketing campaigns and promotions being run on the website. Design and Concept for Viral ads of ShopClues and creating internal branding videos. Show less

Kotak Mahindra is an Indian financial services firm where I served as the Channel Marketing Advisor (Intern) for “Pre Marketing strategies developer with the help of Internet Communication Technology (ICT) and Advertising” and rated Excellent for overall performance.

One of the world's largest aluminum manufacturing companies and is a subsidiary of the Aditya Birla Group. Where I was assigned a project to study on “Implementation of World Class Manufacturing, HR Policies and Training Infrastructure “