Orchestrated campaigns across Google Ads, Meta Ads, and LinkedIn Ads for customer acquisition.Strategically managed a budget of INR 20 crores for paid digital channels, yielding a remarkable 5x return on ad spend.Devised and implemented dynamic lead generation strategies, resulting in a noteworthy 20% reduction in customer acquisition cost (CAC).Led a team of skilled digital marketing executives, content writers, and data analysts to execute campaigns with precision and excellence.

Managed and optimized SEO, SEM, PPC, social media, and email marketing.Increased B2B lead generation by 45% through successful targeting and conversion optimization techniques.Leveraged data analysis and performance tracking to optimize marketing effort.

Led impactful marketing campaigns driving user acquisition in the K-12 sector.Optimized digital ads, boosting online course enrollments and retention.

Generate leads via digital partnerships Research local listings of tutorials and bureaus and prepare a prospective list of partners to create a digital flow of leadsIdentify digital sponsorship activities to improve brand recognition

Optimizing client product listing in order to improve product visibility on the platform.Scale the AOV of designated categories and improve checkout conversion via retargeting. Monetizing the platform as an online advertising space for driving event-specific partner sales

PGPM Marketing graduate from SOIL

Work with team members to develop + understand digital marketing strategies that will meet client objectivesDevelop + write marketing content executions to be deployed across partner social media channelsLearn SEO best practices and write meta content to support client SEO initiativesAnalyze reports to create insights that will help drive digital marketing content strategies

Conducted tutorials for CBSE class11th and 12th Economics Academic content creation.Created content for Class 11th and 12th CBSE Economics students to improve measurable performance, honing my ability to effectively communicate complex concepts and tailor content to specific audiences.