Lead the execution of the product vision, strategy and roadmap for a product or set of products within a product family, communicating the vision and goals of the product to internal and external stakeholders.Develop the product positioning and contribute to product pricing decisions.Establish the commercial and business case for product enhancement, continuously seeking the expansion and improvement of existing products.Partner with senior internal stakeholders and customers to validate requirements and priorities through various forums, working closely with engineering, sales, marketing and support to ensure business case and customer satisfaction goals are met.Responsible for increase in 2x revenue from Identity API layer.Helped in scaling the more than 3 products by volume and revenue.Improved performance and user critical features by 24.7%.

Established criteria for each milestone within product roadmap as means tomeasure developmental progress.Conceptualized and deployed enhanced product features and optimizedimplementation for use in marketing strategies.Documented user stories, specifications and product features into detailedwork order to communicate across teams and build mandatoryrequirements.Reviewed sales, customer concerns and new opportunities to drive businessstrategy at weekly planning sessions.Developed product documentation to communicate and align key components of upcoming features and products to internal teams.Coordinated design meetings and decisions across internal departmentsand teams.Defined and analyzed metrics to measure product performance.

Work closely with the product management team on defining the product strategy and am responsible for the product vision, planning, design, usability and quality of releasesTranslate roadmaps into manageable product backlog and maintaining the prioritized backlog of user stories, features and defectsUnderstand the features and changes in product requirements & support the sprint planning exercisesAssess product metrics and trends to assess product health and improvement opportunities and gain a deep understanding of users and customers, identify and fill product gaps and generate new ideas that improve user experience and drive growth

Creation of an optimal workflow to ensure best-in class customer experience for the games published by Electronic Arts. Designing, implementing and driving Lean initiatives and process/product improvementMaking sure that the processes, workflows and the systems are continuously handled to ensure that critical KPIs are met. Handle client related questions and problems regarding products and quality. Mentoring, coaching and supporting the team, ensuring their growth and professional development, and constantly handling varying requests and first in line in case of an escalation. Manage the team and be responsible for creating an efficient planning and organization of activities.