Siddharth Kumar Email & Phone Number

Pune, Maharashtra, India

Partnership Development , Evaluation,Relationship Building and Stakeholder ManagementIdentified and evaluated potential partnerships and collaborations with key stakeholders in the real estate sector, such as developers, investors, brokers, and property management companies.Build strong relationships with partners and stakeholders, fostering trust and open communication to drive mutually beneficial business opportunities.Managed the complete operations for the real estate division, ensuring alignment with overall strategy.Marketing Strategy and ExecutionWorked closely with the marketing and sales teams to develop and execute marketing strategies and campaigns targeted at the real estate industry.Benchmarked marketing program effectiveness, gathered industry intelligence, and utilized consumer knowledge to develop strategic initiatives.Market Analysis and InsightsDeveloped a deep understanding of market dynamics, trends, and customer needs within the real estate industry.Provided strategic insights and recommendations to the leadership team on market opportunities, potential risks, and areas for growth and expansion.Strategic Alignment and Resource PlanningAligned processes, resource planning, and department goals with the overall company strategy.Managed P&L, business development, strategic initiatives, business opportunities, liaisoning, and team management.Operational Management and Performance MonitoringManaged the complete operations for the real estate division.Monitored performance metrics and benchmarks to ensure effective execution of marketing programs and strategic initiatives.

Mumbai, Maharashtra, India

Team Building and ManagementBuilt and managed a team of 150 inside sales managers.Led and motivated the sales team to enhance customer service and client satisfaction.Sales Target Setting and TrackingSet and tracked sales targets for the team.Motivated the team to achieve set sales goals. Digital Marketing IntegrationDeveloped and managed digital prospecting and remarketing campaigns.Oversaw budgets and campaigns across all digital channels to drive strong return on investment (ROI) and efficient customer acquisition cost (CAC Sales Process Improvement and Training Suggested and implemented improvements in the sales administration process.Provided training to the sales team to enhance their skills and performance.Achieved weekly sales targets in a high-pressure, performance-driven, and competitive environment.Employed a data-driven approach to ensure top team performance.Performance Monitoring and Data AnalysisMonitored the performance of the team, focusing on key metrics such as conversion rates, average revenue per lead, and average revenue per sale.Contributed to team performance by keeping track of performance factors and providing actionable insights.

Mumbai Area, India

Integrated Marketing (Digital First Approach) Creating a monthly, quarterly and annual marketing & sales roadmap Competition and consumer insights mapping to create effective marketing and sales Use multi-touch attribution to track touchpoints across the funnel, which will help maximize Pay-Per-Click (PPC) campaign effectiveness.Usage of tools like Facebook Ad Manager, AdWords, Taboola, Outbrain and Google Adwords ● Finalizing campaign budgets and investments with ROI & performance analytics metrics Campaign management across all integrated channels (digital, social media, direct and BTL) ● Lead generation, customer acquisition, customer retention, performance marketing Operations:Plan & oversee business development efforts for OYO in assigned areas / clusters with a goal to on-board high-quality budget hotels on to OYO network Identify new hotels that meet OYO standards in terms of location, pricing, infrastructure quality, owner willingness etc. and pitch OYO’s partnership proposal Negotiate OYO’s commercial agreement with interested hotels Strengthen relationship with existing hotel partners & other relevant stakeholders Work closely with revenue management team to drive top-line for partner hotels Collaborate with other teams in OYO such as operations, marketing, pricing, customer support, finance etc. to ensure smooth functioning of hotels on day-to-day basic

New Delhi Area, India

● Reviewed the financial aspect of product development such as budgets, expenditures, research & developments appropriations● Developed price strategy while balancing firm objectives with customer satisfaction● Analyzed business developments & monitored market trends.● Analyzed third party data & investigated new growth opportunities.● Execute online and offline marketing initiatives, integrating online and new media, email, print, direct mail, social media, company websites, SEM/SEO strategy development, brand awareness and drip marketing initiatives.● Execute marketing campaigns and analyze performance that leverage behavioral interest profiling to drive new client acquisition & sales revenue● Create sales-ready tools, including market-facing presentation content to be used by Sales to highlight benefits ofour services to our clients.● Create effective, compelling positioning, messaging, and sales tools that are understood and used ● Stays abreast of market trends to drive topics for client webinar and whitepaper strategies.

Gurgaon, India

Marketing, Lead Generation & Sales● Budgeting, Strategizing and execution of offline and Online (digital) marketing plans● Conceptualizing and executing lead generation program from various promotional activities such SMS’s, bulkmailings and participating in events & trade shows● Managing all BTL activities and event● Liaising with media organizations and advertising agencies.● Deliver ROI through modeling of spend and effectiveness● Responsible for Corporate communication.● Prepare business presentations, proposals and showcase company capabilities to prospective Companies highermanagement and their HR Heads● Activate colleges and education institutions to generate leads● Identify potential clients, and the decision makers within the client organization.● Pitching corporates managing CEO’S, directors and Hr heads for business generation● Plan approaches and pitches. * Work with a team to develop proposals that speak to the client’s needs, concerns,and objectives.

Noida

Marketing, Lead Generation & SalesHandling of all ATL/BTL activitiesCo-coordinating with channel partners for business generation and implementation of marketing plans (Banners, pamphlets, canopy activities, SMS’s and Bulk mailings)Actively participating in product launch and business expansion activitiesParticipating in exhibition and other trade shows on behalf of the company and attending meetings and Business Conferences with prospective clients.

Noida Area, India

Analyzed third-party data and investigated new growth opportunities.Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.Actively worked on both qualitative and quantitative research projects on different geographies for various global clients.Perform data analysis on MS Excel and SPSS.Responsible for trends spotting and suggested corrective mechanisms, process management and monitoring team performance by using various statistical tools.Prospect for potential new clients and turn this into increased business for achieving sales target internationallySupport marketing team in execution of exhibitions and other trade showsPlanning, budgeting and execution of ad-publicity materials like, banners, posters, leaflets, catalogues hoardings etc.Preparation of various MIS reports to facilitate management decisions and presentationsPreparation of Distributor wise & Location wise Sales report on a regular basis24*7 customer service to the clients through phone calls and e-mails

Nehru Place

Cold call as appropriate within your market or geographic area to ensure a robust pipeline of opportunities. Development of new vendors from different countries Conducting primary and secondary research in different geographies for various global clientsEffective management of vendor databaseEvaluating vendors & negotiating the price, delivery schedule and terms and conditions With themHas working knowledge on research tools & products like One Source, Hoovers, D$B

B.Com (Hons) Dehli University, Commerce With Maths

Mba In Marketing, Marketing