As the CEO of Hotelyug and Avataryug, I lead a team of passionate and creative professionals who are dedicated to creating engaging and immersive technology for brands, games and apps for millions of users worldwide. With over a decade of experience in the marketing and gaming industry, I have a proven track record of launching successful products, scaling user acquisition, optimizing ad revenue, and driving retention and growth. I founded Tapmyads in 2012, an industry-leading performance marketing platform that provides a full range of digital marketing services to app and game developers. Through Tapmyads, I have established partnerships with global publishers, advertisers, and networks, and delivered high-quality and relevant content to users across various channels and regions. I also founded Wapcart in 2007, the world’s leading destination for mobile phone consumers interested in discovering free, high-quality games, apps, and personalization content. My specialties include user acquisition, product growth, app and game marketing, mobile retargeting, attribution tracking, app and game monetization, retention marketing, ASO, affiliate marketing, CRO, and influencer marketing.