Assistant General Manager - Marketing
Marketing and Communication, Retail , PR , Digital, branding and Product
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Sidharth K. is listed as Senior Marketing Strategist | 11 Years in Diverse Environments | Specializing in B2C and B2B Marketing based in Hyderabad, Telangana, India. AeroLeads shows a matched LinkedIn profile for Sidharth K..
Sidharth K. previously worked as Assistant General Manager - Marketing at Trustlab Diagnostics Pvt Ltd and Marketing Manager at American Institute Of Pathology And Laboratory Sciences Private Limited( Ampath ). Sidharth K. holds Master'S Degree, Marketing/Marketing Management, General, A from Pillai Institute Of Management Studies And Research.
Results-driven marketing professional with 11 years of transformative experience in both start-up and multinational environments, dedicated to maximizing marketing performance and delivering exceptional ROI. Experienced in establishing and elevating high-impact marketing departments across Marcom, B2C Retail, B2B Product Marketing, & Digital Marketing.With a sharp focus on data-driven strategies, I have consistently achieved a remarkable ≥3.5x return on investment, transforming marketing initiatives into significant revenue generators. My expertise in managing annual budgets of 1 to 5 crore enables me to make strategic financial decisions that drive profitability and support sustainable growth. Skilled in crafting strategic plans for both organic and inorganic growth, I prioritize measurable outcomes and am committed to continuous improvement. Known for strong communication, multitasking, and analytical abilities, I thrive in high-pressure environments, consistently delivering results. Passionate about driving collaborative success, I am eager to contribute to any organization looking to enhance its market presence.
A career timeline built from the work history available for this profile.
Hyderabad, Telangana, India
Marketing and Communication, Retail , PR , Digital, branding and Product
Hyderabad, Telangana, India
Handling Marcom, Retail, Digital, Product Marketing and PR @Pan India
Mumbai Area, India
Handling Marcom, Retail and Product Marketing @Pan India
Mumbai Area, India
Created Logo, Name, Vision, Mission, Value and tagline of the HospitalWorked closely with Board of Directors, architects & Interior Designers team to establish new hospital which includes finalsing floor plans, both internal and external branding as per given plan and NABH. Drafting press notes/articles, for the press release, conducting press conferences & ensuring the media coverage in the local newspapers. Finalizing hospital printing materials (corporate brochures, leaflets, pamphlets, monthly spotlights, standees, print advertisement, hoardings etc.) This includes content development in different languages, photo-shoot of hospital, and guiding in house designing team for final output on daily basis.Developed Standard Operating Procedure of Business Development Department which includes area wise recruitment of sales professionals, Hiring Designing team, reporting formats, internal and external event flow, approaching and finalsing vendors related to prints and other activities etc.Conduct market research to determine market requirements with sales professionals for existing and future servicesAs per the research, develop, plan and execute marketing/Marcom plan (includes ATL, BTL and other PR activities) for new and existing services, creation and publication of all marketing materials in line with marketing plans.Planning and execution of other promotional campaigns specialty wise (CME, QC, Workshop, trade fairs, live surgeries, health checkup camp, cricket matches, healthcare talks, dabba parties etc.) to create awareness about the hospital among medicos and Non- medicos group.Manage and improve lead generation campaigns, measuring results.Handling Social media& other digital strategies (Facebook, Twitter, LinkedIn, You Tube, just dial, practo, SEO, Google analytic, website and Branded.me) to reach maximum people directly through daily updation
Mumbai Area, India
Assist Marcom Department in researching, planning and execution of marketing plans and activities (both online and offline) in the regionsWork with internal and external parties on marketing and sales promotion campaigns and on development and localization of marketing collaterals.Work with external vendors and designers to produce marketing materials of visual impact and within brand guidelines.Develop and distribute monthly e-newsletter to company databaseActively involved in allocation of marketing collaterals, PR activities, services launches and other projectsAssist in arrangement of company events including workshops, trainings, seminars, CME etc.Maintain and update of websites and social media with information on new Services, events, Photos, videos etc.
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Sidharth K. is listed as Senior Marketing Strategist | 11 Years in Diverse Environments | Specializing in B2C and B2B Marketing.
Sidharth K. is based in Hyderabad, Telangana, India.
Sidharth K. has worked for Trustlab Diagnostics Pvt Ltd, American Institute Of Pathology And Laboratory Sciences Private Limited( Ampath ), Metropolis Healthcare, Sapphire Hospitals, and Endoscopy Asia Pvt Ltd.
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Sidharth K. holds Master'S Degree, Marketing/Marketing Management, General, A from Pillai Institute Of Management Studies And Research.
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