Marketing & Business Development
Marketing:• Media Buying across all platforms ( TV, Radio & Print)• Handling advertising agencies, PR agencies for Proper execution of our advertisement & PR Campaign.• Product Launch, PR Activities & Brand Local Communication initiatives.• Handled Creative Agencies • Negotiating Barter Deals for ad Campaign with Barter Agencies.• Preparation of Marketing Plan & handled Campaign across all the media platforms (Radio , TV , Print)• Negotiating, Sourcing & Developing Cross Promotional offers to boost Sales. Tie-Up with Vendors for introduction effective Promo’s within the budgeted allocation.• Devising & initiating all ATL / BTL activities.Business Development• Establish Productive, Professional relationships with key personnel in the acquired and assigned customer account.• Working closely with Key Account towards their requirements.