Sidhartha Dutta Email & Phone Number

Mumbai, Maharashtra, India

• Had the privilege of setting up the total team process from scratch• Profit center head of the total zone including topline, bottom line, team building, setting up network• Zero attrition in last 5 years• Last 5 years had an YoY growth of above 60%• Managed both OEM and retail business with a COR of 92%• Setting up of agency, broking and dealer distribution channel

Bhubaneshwar Area, India

Responsible for achieving premium target in Retail sales I.e, Agency, Motor , Bancassurance and SME. Channel development & effective use of the same for premium generation. Driving the team for achieving target & motivating them for high productivity. Training & development of channel partner & sales team. Handling a team of 7 Branch Managers, 35 sales manager & 25 executives - : Recruitment, training, staffing, incentive & strengthening channel partners. Maintain right product mix & increase profitability, continuous coordination with underwriting & claims team. Apart from servicing national tie-up, aggressively focusing on local tie-ups like NBFC, banks & distribution house. Adding value to channel partner's business. ACCOMPLISHMENTS All India No. 2 in absolute business fig. PAN India highest achievement in terms of SM & executive productivity. Defined KRA for sales team as per local requirement with focus on process implementation, CN recon, BPMS & strict adherence to U/W guidelines. Won many sales schemes on achievement of monthly, quaterly sales targets. Instrumental in tieing up with many reputed business partners. Designed and implemented simple day-to-day performance monitoring report, contest up-date reports, sharing best practices, product awareness quiz, and weekly reviews with sales manager, there by making it a systematic and focused sales approach Actively participating with channel partners to do promos, camps etc.

Handle Consumer durable loan & Two-wheeler loan for total of Andhra Pradesh Managing a team of 6 Assistant managers & 150 executives to generate an average monthly business of 4 Cr. Channel management: - Managing dealer relationship through timely dealer payouts, incentives and sales promotion activities.Accountable for maintaining the delinquency for the consumer durable & two-wheeler business, dealer wise and bucket wise in A.P.Controlling and maintaining IRR, Processing fee, tenure of loan, manpower productivity and product profitability. Team management: -Handling a team of 150 executives. Maintaining manufacturer relationship in consumer durable & two-wheelerResponsible for all sales promotion and advertising activitiesAdding value to channel partner's businessACCOMPLISHMENTS Instrumental for an increase in the business to 160% during season time i.e September, October, NovemberIncreased distribution by signing up new dealers and DSA and am currently dealing with over 170 dealers in consumer durable & 70 in two-wheeler.Successfully launched the Cell Phone & computers Finance in A.P and is currently averaging 30 lakhs of volume.Strategize a plan to tie up with key dealers on a long-term basis by offering special incentives and sales promotion package. This has led to dealer loyalty, consistent volumes, dealer satisfaction that ensured dealer penetration.Created team leaders to increase focus on dealerships and made the monitoring structure dealer wise more focused, systematic and easy to control.Conceptualized contests and rewards for the team. This has created excitement and competition with in the team and there by kept them in high sprits. Increased product profitability by operating at higher IRR, and higher tenure loan when competition was operating at low IRR

Marketing and Sales Operations: Managing the marketing and sales operations for the company products focusing on achievement of organizational targets within budgets with maximized profits and giving regular feedbacks to the top management.Customer Relationship Management: Ensuring customer satisfaction and retention, undertaking Customer Satisfaction Survey as per NFO standards targeting quality customer services. Surveillance: Monitoring the sales and marketing processes closely through regular feedbacks, follow-ups, performance appraisals and process check of the partners and staff, ensuring adherence to Company Policies at dealership point, giving qualitative product feedback to top management and undertaking consideration set study.ACCOMPLISHMENTSSuccessfully appointed two new Dealers at key un-represented areasAccomplished a growth of 20 % in overall customer satisfaction index.In the Retail Segment, achieved a growth of 15% YTD.Accomplished breakthrough in Industrial Projects.

Hyderabad Area, India

Managed the marketing and sales operations for the Twin City and Up-Country of Hyderabad, planned and developed distribution channels, handled a network of over 250 dealers, designing and ensuring quality execution of various innovative schemes for dealer management and enhancement.Led a team of seven Sales Officers towards performance targets through constant appraisals, guidance and motivation.Organized extensive painter meets to improve the awareness amongst the applicators and conducted various activities / shows to improve awareness amongst the end customers and enhance brand image.Responsible for Inventory planning, annual budgeting and the post sales processes viz- collections etc.Managed two specialized divisions: - HOME DÉCOR, complete painting solution to end consumer. - PRO LINKS, a division catering to institutional sales and mega projects.ACCOMPLISHMENTSSuccessfully conceptualized and implemented a novel concept of utilizing the distributor network as a strategic channel to counter the competition by appointing 10 distributors, a concept which was implemented for the First time in Indian Paint Industry foe handling a product, "JADOO",for the state of West Bengal which was aimed at tapping the potential in rural market wherein the major competition was from un organized sector,Conducted exclusive polishers meet and extensive dealer level activity to promote "WOOD KEEPER", an exclusive product for Wooden Applications,Handled some prestigious projects for like Infosys, Indian School of Business, National Academy of Construction etc.,In the Retail Segment, achieved a growth of 36% YTD.

Post Graduation Diploma, Management; " Sales And Marketing ", 2.44/4

Bachelor Of Commerce (Hons.) B.J.B, Accountancy

Education record