Sidharth Mahajan Email and Phone Number
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Sidharth Mahajan personal email
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An experienced e-commerce professional, skilled in analytical skills with 8 years of pure e-commerce experience in the Digital Analytics domain, specializing in consumer experience analytics, traffic analytics & conversion rate optimization. Curious, and eager to learn and discover, I like to be aroused by opportunities and challenges around me.Currently working as Analytics lead for Consumer Experience Analytics for the Emerging markets at Adidas, I aim to provide the consumers with the best website experience. I am always focussing on 'data creativity' and insights, in collaboration with various global stakeholders spread across different regions in designing strategies focussing on enhancing customer experience, journey optimization, onsite analytics & conversion rate optimization. Throughout the past years, I have developed a deep interest in the digital and technology worlds. The fields in which I mastered competencies are Digital Analytics, eCommerce, and Digital Marketing.Previously worked as a Digital Analytics and Marketing Manager with ShopClues.com, an online marketplace. Specializations: Consumer Journey Analytics, Onsite analytics, Traffic Analytics, Conversion Rate Optimization, Market Research, and Data Visualization.I am passionate about new learning and spend most of my mornings either running or cycling around and love unplanned bike trips.
Adidas
View- Website:
- adidas.com
- Employees:
- 75612
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Manager, Digital Experience Analytics Em (Africa, Turkey, Middle East, India, Sea And Pac)AdidasGurugram, Hr, In
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Manager, Digital Analytics Em (Middle East, Africa & India)Adidas Dec 2020 - PresentHerzogenaurach, Bavaria, DePart of EM Digital Analytics team acting as the web analytics lead with a goal to provide the consumers with the best website experience by generating data-driven insights.
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Manager, Analytics (Dbc India)Adidas Jul 2019 - Dec 2020Herzogenaurach, Bavaria, De
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Assistant Manager (Digital Analytics And Marketing),Shopclues Aug 2015 - Jun 2019Gurgaon, Haryana, In1. Act as channel owner for prospecting marketing at Shopclues. Manages a monthly budget of ~1cr. Reduced CPA for prospecting marketing by 50%. 2. Defined and Monitored all the Key Metrics which were to be chased and maintained for full paced Growth of Digital Prospecting Channel3. Focuses on funnel metrics, channel optimization & website real estate usage. Improved conversion by ~150 basis points.4. Working with Analytics team, took complete responsibility of Reporting and Monitoring Marketing KBMs5. Responsible for creation of Easy to Understand Dashboards using Adobe Analytics and Report Builder for the Stakeholders6. Optimize spend on multiple marketing channels. Improved overall LTV by 20% at same overall CAC7. Set up automated reports for regular traffic and search data through Omniture for Shopclues.8. Single Point of Contact for all the Ad hoc Data Analysis and Requests related to Adobe Analytics and Marketing Metrics9. Served as the SPOC for GM (General Merchandising) cluster viz. Kids & Toys, Beauty & Perfumes, Books & Daily Needs, Automotive and Sports & Health categories. Closely monitored sales and profitability KPIs -
Business Analyst IiSnapdeal Sep 2014 - Aug 2015Gurugram (Gurgaon), Haryana, In1. Provided analytics support to fashion category’s visual merchandising teams for maximizing banners’ click-through rate & overall conversion for categories and minimizing bounce rate for landing pages2. Analysed user behavior basis conversion funnel & and customer filter usage date3. Analysed the top-selling products across all the regions on searches query level and filter-subcategory combinations 4. Segmented 2 million fashion products based on their discount sensitivity and discount elasticity; Identified area of opportunity to accelerate GMV, control inefficient burn & achieve strategic objectives like improving cart size, AOV, etc5. Promoted to Sr. Business Analyst from Associate Business Analyst in 8 months -
Co-Founder And Content ManagerTradingrats Jan 2012 - Nov 2012TradingRats is India’s FIRST academy to acquaint potential investors to the method of Technical Analysis. Technical analysis in simplest form is the use of past information on security prices to predict future security prices often by using charts to reveal patterns in prices. Using charts, technical analysts seek to identify price patterns and market trends in financial markets and attempt to exploit those patterns. -
Summer ScholarIndian Institute Of Technology, Delhi Jun 2012 - Jul 2012New Delhi, InProject titled: Influence of testing parameters on LPG stove performance under different conditions.
Sidharth Mahajan Skills
Sidharth Mahajan Education Details
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Shri Mata Vaishno Devi UniversityMechanical Engineering -
Army Public School Udhampur
Frequently Asked Questions about Sidharth Mahajan
What company does Sidharth Mahajan work for?
Sidharth Mahajan works for Adidas
What is Sidharth Mahajan's role at the current company?
Sidharth Mahajan's current role is Manager, Digital Experience Analytics EM (Africa, Turkey, Middle East, India, SEA and PAC).
What is Sidharth Mahajan's email address?
Sidharth Mahajan's email address is si****@****ail.com
What schools did Sidharth Mahajan attend?
Sidharth Mahajan attended Shri Mata Vaishno Devi University, Army Public School Udhampur.
What skills is Sidharth Mahajan known for?
Sidharth Mahajan has skills like Entrepreneurship, Market Research, Business Strategy, Microsoft Excel, Data Analysis, Analytical Skills, Strategic Planning, Omniture, Team Management, Start Ups, Sql, Marketing Strategy.
Who are Sidharth Mahajan's colleagues?
Sidharth Mahajan's colleagues are Saeed Tamar, Валя Данилюк, Brian Wang, Phozisa George, Khalid Al Amiri, Trân Lê, Harish Harisha.
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