With over 16 years of experience in web and graphic design, I am now a Senior UX & UI Designer at illusto, a browser-based video editing tool. I have a passion for creating user-centric and intuitive interfaces that enhance the user experience and satisfaction. I am certified design thinker from Stanford university and multiple certifications from the Interaction Design Foundation in human-computer interaction, design for the 21st century, and conducting usability testing.At illusto, I established a UX design culture within the company and increased user engagement by 43% through the implementation of a new, research-driven, responsive user interface. I also supervised the development team to ensure pixel-perfect execution. Prior to illusto, I worked as a team lead for UX & UI design at RWS Moravia, where I designed feature phones tailored for millions of new internet users in India, across various mobile OS platforms, including JioOS, KaiOS, and Android. I successfully sold over 3 million feature phone units, with the new design skin and 4G network capabilities as key highlights. I also collaborated with the Google team on the development of JioPhone NEXT using the Go Android platform.Going forward, in addition to UX & UI design, I aspire to excel in my career in cognitive science and human psychology. I believe that design is not only about aesthetics, but also about understanding the needs, emotions, and behaviors of the users. I am always eager to learn new skills and technologies that can help me create better and more innovative solutions for the users and the clients.