Siddharth Sanyal Email & Phone Number

Pune, Maharashtra, India

Pune, Maharashtra, India

Pune Area, India

Pune Area, India

Fabogo is a glam-tech start-up for beauty and wellness services. It creates a great experience for users to discover spas, salons and more in their vicinity as well as empowers the business owners to engage effectively with their customers. I work with the Digital Marketing team (report to VP - Operations) and single-handedly looking after the complete SEM vertical. KRA's include (but not restricted to) PPC Campaigns, Dynamic re-marketing Campaigns, Display Ad Campaigns and Facebook Paid Marketing.- Perform daily account management and of PPC accounts on Google AdWords and other search platforms.- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.- Manage and maintain updates for large keyword lists- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the company's goals- Support the generation of new paid search campaigns, ad-groups, and accounts and aid in the creation of new paid search marketing initiatives- Generate weekly and monthly reports with all major metrics, goals tracking, revenue tracking, and other paid search initiatives- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance the company's goals- Monitor and evaluate search results and search performance across the major search channels- Work closely with the sales team and the offline marketing team to meet company's objectives.

Pune Area, India

Bachelor’S Degree, Computer Applications

Bachelor of Computer Applications (BCA)

High School, Science

Majored in Science Stream with Biology and Computer Science.