Responsible for planning the execution of marketing campaigns, delegating and supervising team member's tasks, and ensuring marketing projects are completed on time and within scope.

Managed and planned campaigns across multiple platforms including Instagram, TikTok, influencer collaborations, website, emails, and community events. Managed team's calendar via Asana to execute plans and took collaborative ideas from the team along with management's vision to create fresh ideas and campaigns.Managed product launches and worked with production to create merchandise roster, calendar, and design new products. Requested and reviewed new product samples and ensure product matched approved sample. Store liaison for new product ideas. Reported analytics on product launch success and managed individual products and collections via Shopify+.Styled and managed photoshoots in preparation for product launches.Managed high-profile projects and brand collaborations (ex. Kelsey Wells, University of Utah).