Sid Mehta is a Fractional Managing Director | Growth, Customer and Commercial at Realry. He possess expertise in ppc, web analytics, sem, e commerce, google adwords and 37 more skills. Colleagues describe him as "I worked with Sid for over a year at Lyst, and for several years since regularly consulted with him, continually impressed by his exceptional blend of marketing, product, and commercial strategy skills. One of Sid's greatest strengths is his ability to devise innovative strategies and deliver results that balance short-term and long-term business goals. Often in discussions, he seamlessly transitions between high level business strategy and granular campaign tactics, while remaining humble and inquisitive, eager to explore a new or different perspective. Sid is a true marketing leader, who sets a high bar for his team and inspires them through his passion for digital marketing, experimental growth mindset and commitment to achieving the best results. I highly recommend Sid to any organisation looking for a talented, results-driven Executive Marketing leader who can help drive their business forward.", "I owe a lot of what I learned about Performance and Growth Marketing from Sid. He brought me in from Lyst’s brand marketing team and trained me to become more analytical in my decision making. Within every role i’ve worked in, the core principles of how to grow a business and reach key objectives through data-driven marketing has been because of Sid’s advice and feedback. Sid also has an innate skill to think about the bigger picture when it comes to scaling a business, while simultaneously understanding the complexities and nuances it takes to get there. This shows in how he easily communicates with various stakeholders across the business in a clear and concise way. From interacting with CTOs on technical implementation to consulting brand teams on how to measure success, he’s often the catalyst in achieving wider business objectives.", and "I have had a pleasure of working with Sid for last 5 years as he joined Lyst and I was part of Google team that supported him. Very few times in my career I had the opportunity to work with a partner such as Sid, who is knowledgeable, analytical, insightful, but also great communicator and a leader. It was amazing to see how he transformed Lyst's business but also empowered people around him to be the best. Do hope to get a chance to work again in the future."