Bill Siegel Email & Phone Number

Norcross, GA, US

Duluth & Norcross, GA

• After assuming VP/General Manager position in 2000, I was promoted to President in 2004. Led the expansion of the signature brand, pioneering complementary products as a strategy for increased sales and resulting.
• Returned the company to profitability in less than five years through organic growth in sales improving from $36.4M to $61.0M or 28.3% return on sales and resulting profits from ($9.8M) to $17.2M.
• Dramatically maximized profitability for past 5 years to (+307%) per employee, remaining headcount neutral.
• Aggressively managed metrics including working capital holding (WC) as a percent of sales to below 10%, reduced DSO from 56 to 52 days, and consistently met stock turn objectives.
• Overhauled the operating model and resulting profitability by appointing a national broker resulting in increased sales.
• Actively participated on the Global Operating Committee, led by CEO and 18 global senior managers to make recommendations regarding overall strategic direction.

• Assumed complete P&L responsibility for the $20 million commercial unit of family planning and industrial glove products. Developed business strategies and plans ensuring objectives for profitability, revenue growth.
• Increased sales from $13.7M to $19.9M with CAGR at +7.8%, with growth outpacing the category growth in family planning and industrial gloves.
• Produced significant operating profit increases (c. $3.7M) un-measurable due global transfer pricing.
• Developed effective media campaigns with gained international prominence, receiving CLIO awards for radio and the top worldwide award for outdoor advertising.
• Restructured full-time sales force in 1997, with increased emphasis on part-time and more effective broker deployment resulting in decreasing expenses by $180K.

• Promoted from progressively more expansive district and regional roles to ultimately lead the national account efforts in 1992. Developed and implemented major account programs targeted at the largest customers in all.
• Accountable for 34% of company business, with direct sales accountability for the drug chain including Walgreens, American Drug Stores, CVS, Eckerd, Rite Aid and Phar-Mor.
• Recognized for as a top performer in peer group versus quota and for managerial excellence with a direct report ranking number two amongst peers during first year in role.

Selected for this prestigious role in the company to participate in a developmental training program in the corporate offices in NJ. Selection was based on the sales representative who displays the greatest management potential. The assignment resulted in a promotion to New England District Manager after six months on the program.

Conducted a two week sales training program for new representatives, in their respective territories, while personally maintaining a sales territory.

Responsible for territory sales in MN, WI, ND, SD and IA. Consistently recognized a top performer.

Commissioned based position, covering the Midwest region.

Bba, Business Administration/Management

Tailored Executive Development Program

Fontainebleau, France

Tailored Executive Development Program

Berkhamsted, Hertfordshire, United Kingdom