Director Of International
CurrentNIU is the world’s leading provider of smart urban mobility solutions.
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Sieghart Michielsen is listed as Director of International @NIU Technologies at NIU Technologies, a with 90 employees, based in Antwerp, Flemish Region, Belgium. AeroLeads shows a matched LinkedIn profile for Sieghart Michielsen.
Sieghart Michielsen previously worked as Director of International at Niu Technologies and Head of Europe at Niu Technologies. Sieghart Michielsen studied at S.I.S.A..
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As the Director of International at NIU Technologies, I spearhead our European sales and marketing teams, driving growth and building brand presence in the vibrant micromobility sector. With a passion for urban mobility and a forward-thinking approach, I lead by example, fostering innovation and collaboration to navigate the challenges of expanding into new markets.With over 18 years of diverse experience, my journey has spanned across International Retail, Sales & Purchasing, Coaching, Customer Service, Consumer Electronics, Food & Beverages, Hospitality, and China business Setup. This journey has not only honed my expertise in sales, brand building and marketing, but also ingrained in me a positive, hands-on, and can-do attitude.I thrive on continuous learning and development, always seeking new ways to inspire and motivate my team. By blending hard work with fun, I believe in creating an engaging and dynamic work environment that encourages innovation and drives results.---Skilled in Negotiation, Coaching, Sales, Operations, Branding, Marketing, Retail & Entrepreneurship
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Antwerp, Flemish Region, Belgium
NIU is the world’s leading provider of smart urban mobility solutions.
Shanghai City, China
Authentic Belgian Waffles in China! Mr. Waffle has been serving delicious Belgian waffles and other assorted confections while creating beautiful memories in China since 2013. Established first in Shanghai, the Master of Indulgence is now capturing the hearts of desert-lovers throughout the nation - one sweet treat at a time.
Shanghai
• Responsible for complete commercial store fitting projects from A to Z of large scale electronic stores (+5000sqm/53000sqft)• Creating store layout based on the company’s strategy and market analysis.• Category management in all ranges of product categories, including range proposals,shelf design, product presentation and in-‐store marketing attributes.• Close co-‐operation with all internal departments: Procurement, Sales, Marketing, StoreManagement, IT, Construction… Show more • Responsible for complete commercial store fitting projects from A to Z of large scale electronic stores (+5000sqm/53000sqft)• Creating store layout based on the company’s strategy and market analysis.• Category management in all ranges of product categories, including range proposals,shelf design, product presentation and in-‐store marketing attributes.• Close co-‐operation with all internal departments: Procurement, Sales, Marketing, StoreManagement, IT, Construction and F&A.• Fixture and asset procurement and development• Leading roll out projects on site from construction hand over to successful grandopening.• Analyzing and steering of product ranges, presentations, sizes in existing stores basedon sell out, continuous competitor analysis and customer feedback. Show less
Shanghai City, China
• Responsible for training and coaching of local Sales Managers on the sales concept, supplier negotiations, assortment building, stock control and team development.• Implementing the company’s concept on the sales floor together with inexperienced staff• Follow up coaching after opening with Sales Managers.
Antwerp Area, Belgium
• Negotiating yearly contracts and conditions with suppliers.• Building and maintaining of product ranges in mobile phone, camera, mp3 and videoproduct groups.• Price setting and continuous analyzing and reacting on market and competitor situation.• Setting and achieving targets with regards to turn over, margin, stock rotation.• Organizing marketing activities.• Leading and developing sales team in day-‐to-‐day business.
Australia
• With a strong urge to discover the world I left on my trip of a lifetime to Australia with almost no money in my pocket• Worked and travelled my way around this enormous country for 1.5year• Came back with little more money, but bags full of experience and the drive to succeed.
Lier
• Responsible for day-‐to-‐day business of small sized community shop focusing on digital products• Managing Sales team
Other employees you can reach at niu.com. View company contacts for 90 employees →
Jeremy Joel Báez Villamarín
Colleague at Niu TechnologiesQuito, Pichincha, Ecuador
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AC
Alejandro Castanera Mateu
Colleague at Niu TechnologiesGreater Barcelona Metropolitan Area, Spain
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Norman Bustamante
Colleague at Niu TechnologiesAntioquia, Colombia
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FN
Franco Nehuen Garcia Korenberg
Colleague at Niu TechnologiesComuna 14, Buenos Aires Province, Argentina
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BH
Brandon Hammontree
Colleague at Niu TechnologiesBuena Park, California, United States
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徐
徐雪婷
Colleague at Niu TechnologiesChaoyang District, Beijing, China
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刘
刘远程
Colleague at Niu TechnologiesChaoyang District, Beijing, China
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RA
Roxana Antonella Morales Castellaneta
Colleague at Niu TechnologiesVirginia Beach, Virginia, United States
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QY
Qin Yang
Colleague at Niu TechnologiesShanghai, China
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SC
Stefanie Candela
Colleague at Niu TechnologiesAntwerp, Flemish Region, Belgium
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Quick answers generated from the profile data available on this page.
Sieghart Michielsen works for NIU Technologies.
Sieghart Michielsen is listed as Director of International @NIU Technologies at NIU Technologies.
Sieghart Michielsen is based in Antwerp, Flemish Region, Belgium while working with NIU Technologies.
Sieghart Michielsen has worked for Niu Technologies, Mr. Waffle, Media Markt, Media Markt Shanghai - China, and Mediamarkt.
Sieghart Michielsen's colleagues at NIU Technologies include Jeremy Joel Báez Villamarín, Alejandro Castanera Mateu, Norman Bustamante, Franco Nehuen Garcia Korenberg, and Brandon Hammontree.
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Sieghart Michielsen studied at S.I.S.A..
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