- Utilized video content to tell compelling stories that resonated with our audience, driving higher interaction rates and user retention across multiple accounts.- Conducted market research to identify trending topics and audience preferences, aligning video content with the interests of the target community.- Planned, produced, and edited high-quality videos aligned with core content pillars, designed to boost brand visibility and strengthen online presence.

My role at DLBA allowed me to apply my creative and strategic skills to enhance the organization's online presence and community engagement.I worked with a creative and caring team of professionals, playing a pivotal role in crafting engaging content for Instagram, Facebook, and TikTok, resulting in a 500+ growth in our combined social media following over just three months. Beyond content creation, I actively engaged with our community by promptly responding to comments, messages, and… Show more My role at DLBA allowed me to apply my creative and strategic skills to enhance the organization's online presence and community engagement.I worked with a creative and caring team of professionals, playing a pivotal role in crafting engaging content for Instagram, Facebook, and TikTok, resulting in a 500+ growth in our combined social media following over just three months. Beyond content creation, I actively engaged with our community by promptly responding to comments, messages, and inquiries, nurturing positive relationships with our followers.I also assisted with the organization’s email newsletter efforts, creating and designing emails on Constant Contact and provided administrative support, demonstrating proficiency in Excel for database management. Show less

Reporting to our Managing Partner, I spearheaded the creative and strategic marketing for Summit Labels.I was responsible for SEO and paid search channels, creating and updating content on our Straight from the Label Maker blog, email, social, trade shows, internal events, collaborations, and partner marketing.

Reporting to our Creative Director and Marketing Manager, I contribute to a forward-thinking, tight-knit marketing team at Summit Labels. I have a heavy focus on social, copywriting, email campaigns, and managing Summit’s owned content, which is shared on the Straight from the Label Maker blog. I also support on paid search, SEO, giveaways, partner collaborations, and the organization and execution of company events.

- Participated in team meetings and training sessions to enhance product knowledge and customer service skills, contributing to professional growth & development, helping serve customers better.- Supported the development of marketing materials and promotional campaigns to drive client acquisition and retention efforts.- Acted as a primary point of contact for clients, addressing inquiries, resolving issues, and providing regular updates on project progress.-… Show more - Participated in team meetings and training sessions to enhance product knowledge and customer service skills, contributing to professional growth & development, helping serve customers better.- Supported the development of marketing materials and promotional campaigns to drive client acquisition and retention efforts.- Acted as a primary point of contact for clients, addressing inquiries, resolving issues, and providing regular updates on project progress.- Collaborated with the Prepress and Production teams to coordinate label design, printing, and delivery schedules, ensuring prompt fulfillment of client orders. Show less

- Assisted the marketing team in developing tools and templates for the sales team. - Wrote well-constructed, clear, engaging blog posts and newsletters. - Helped develop and manage social media content. - Analyzed Instagram results to improve post-performance.- Performed keyword research to enhance Google Adwords and optimize SEO.- Delivered unique and insightful ideas while assisting with day-to-day marketing initiatives and various campaigns.

- Mentor to first-year team members- Employed business communication skills to edit, write, and assist in club communications. - Head of social media • Designed and created the social media plan and content calendar• Used Canva, Photoshop, and InDesign for post creation• Frequently monitored performance to identify areas for improvement.

As a presenter for Enactus BCIT, I have collaborated with some amazing individuals, enhanced my presentation skills, and increased my commitment to community and sustainability-based projects.

Trained new employees to restaurant standards, arranged appropriate seating for guests, acted as a food expo, bussed tables, and organized reservations.