Sierra Easom Email & Phone Number

Sarasota, Florida Area

Led project management for 50+ real estate projects in parallel through a custom pipeline, creating organization across multiple agents, as well as designed and implemented data and document management systems. Managed strategy and execution of marketing plans and budget to increase average sales price by 15% YOY. Collected, analyzed, and reported on client source and marketing datasets to develop insights and solutions, including innovating new communications processes that led to an… Show more Led project management for 50+ real estate projects in parallel through a custom pipeline, creating organization across multiple agents, as well as designed and implemented data and document management systems. Managed strategy and execution of marketing plans and budget to increase average sales price by 15% YOY. Collected, analyzed, and reported on client source and marketing datasets to develop insights and solutions, including innovating new communications processes that led to an increase in return clients up to 45% (2023). Analyzed and reported on showing feedback and consumer insight data to inform listing pricing and strategy. Managed and maintained monthly reports and annual data analysis, plus marketing plans and budgeting. Provided consistent reporting on property marketing & results to stakeholders using data from multiple sources. Spearheaded contracts, compliance, and communications, as well as continuing education and training. Supported the #1 agent 2022-23 (office and city) and #1 team 2019-21 (company) earn over $380M in sales volume and assist nearly 400 parties with real estate transactions. Utilized strong time management, organization, prioritization, multi-tasking, analysis, networking, and communication skills to seamlessly transition between projects and ensure completion above expectations. Show less

Sarasota, Florida Area

Managed 30 to 40 real estate projects simultaneously from conception to completion including marketing, accounting, sales, customer service, and communication. Coordinated with Marketing Department and outside vendors to represent the team’s branding and marketing strategies in email, social media, direct mail, newspaper adverts and agent-to-agent marketing. Interfaced with clients throughout the processes of selling and purchasing real estate. Exemplified customer service and market knowledge… Show more Managed 30 to 40 real estate projects simultaneously from conception to completion including marketing, accounting, sales, customer service, and communication. Coordinated with Marketing Department and outside vendors to represent the team’s branding and marketing strategies in email, social media, direct mail, newspaper adverts and agent-to-agent marketing. Interfaced with clients throughout the processes of selling and purchasing real estate. Exemplified customer service and market knowledge through showings, open houses, and broker opens. Analyzed and reported on market conditions to create pricing strategies, agent presentations, and comprehensive offers; conveyed the information to agents and clients through curated data presentations. Reviewed listings and contracts to ensure compliance with legal, corporate, and real estate standards. Show less

Developed connections with online viewers and subscribers. Interacted directly with up to 50 viewers at a time, including voice and chat communication. Assisted the stream host in encouraging viewers to follow, subscribe, and donate. Increased viewer engagement through moderating the Twitch stream and Discord channel.

Venice, Florida

Active in creating content surrounding over 45 products on Amazon, web, packaging, and brick/mortar sales channels. Maintenance and creation of customer acquisition programs including click funnels, emails, social media, and customer service. Created written content consistent with brand mission on various health topics for a variety of audiences using mediums such as presentations (print and online), blog posts, articles, product pages, social media, and press releases. Participated in… Show more Active in creating content surrounding over 45 products on Amazon, web, packaging, and brick/mortar sales channels. Maintenance and creation of customer acquisition programs including click funnels, emails, social media, and customer service. Created written content consistent with brand mission on various health topics for a variety of audiences using mediums such as presentations (print and online), blog posts, articles, product pages, social media, and press releases. Participated in constructing marketing strategy in a team environment working with various departments. Show less

Gainesville, Florida Area

Developed selling, coaching, and management techniques in a retail setting. Quickly learned 100+ unique products and utilized selling strategies focused on increasing transactions, average sales, and return customers. Supervised and coached 10-partner team. Certified in Teavana Sales Experience (customer service/sales) and Tea (product knowledge).

Gainesville, Florida Area

ENT3003 Principles of EntrepreneurshipPersonally assisted 13-25 students per semester to help them achieve their academic goals and maintain a positive learning environment.

Gainesville, Florida Area

University of Florida ChapterManaged social media groups and pages to update members weekly. Designed visuals to engage members and increased social media reach by 300%. Marketed to new students through social media and information sessions to increase membership by 200 members per semester. Scheduled speakers to present on professional and interpersonal skills to 100+ members biweekly. Organized 15 social and community service events to provide a variety of opportunities to members.… Show more University of Florida ChapterManaged social media groups and pages to update members weekly. Designed visuals to engage members and increased social media reach by 300%. Marketed to new students through social media and information sessions to increase membership by 200 members per semester. Scheduled speakers to present on professional and interpersonal skills to 100+ members biweekly. Organized 15 social and community service events to provide a variety of opportunities to members. Presented workshops at two Regional Summit conferences on leadership organization, new member engagement, and social media practices to 40+ attendees from across the country. Show less

Gainesville, Florida Area

Created KPI tracking systems to asses team performance and create metric-based goals. Supervised 5-member team; responsibilities included management decision making, scheduling, and sales lead.

Bachelor'S Degree, Anthropology, 3.7

Activities and Societies: Golden Key International Honour Society, Undergraduate Florida Anthropology Student Association, ENT3003.

Bachelor'S Degree, Business Administration And Management, General, 3.7

Activities and Societies: Golden Key International Honour Society, Undergraduate Florida Anthropology Student Association, ENT3003.

Minor, Entrepreneurship/Entrepreneurial Studies, 3.7

Activities and Societies: Golden Key International Honour Society, Undergraduate Florida Anthropology Student Association, ENT3003.

Minor, Retailing And Retail Operations, 3.7

Activities and Societies: Golden Key International Honour Society, Undergraduate Florida Anthropology Student Association, ENT3003.