• Collaborate with a team of 15+ to develop a comprehensive IMC plan for the AMA Collegiate Case Competition, analyzing real-world business challenges for a corporate sponsor. • Conduct in-depth market research, data analysis, and consumer behavior studies to provide evidence-based recommendations. • Identify and evaluate key marketing trends, competitor strategies, and industry benchmarks to develop strategic marketing solutions.

• Utilize web analytics tools to monitor website performance, user engagement, and provide insights for continuous improvement. • Enhance website design and layout for improved user experience and engagement. Implement SEO strategies to increase website traffic and visibility. • Work closely with the Director of Social Media to align the organizations online content with the organization's brand and messaging.• Promote upcoming events, meetings, and guest speaker appearances across all of TREO’s online platforms and in our newsletter.

• Executed digital marketing initiatives, including email campaigns and social media, to advertise new property listings, open houses, and market updates, to drive engagement and generate leads.• Provided direct support to the sales team by coordinating open houses, engaging with clients, and facilitating communication between buyers and sellers.• Strategically managed the company’s social media platforms (Instagram, Google My Business, Facebook Meta Business Suite) to enhance the firm's online presence.