Green Smile is a pioneering agricultural organization based in Morocco, dedicated to promoting sustainability, innovation, and collaboration in the African agricultural sector. Since its founding, Green Smile has positioned itself as a key driver of modern agricultural practices, focusing on connecting farmers, industry experts, and stakeholders through education, matchmaking, and high-profile networking events.The organization has trained over 650 farmers, introducing advanced… Show more Green Smile is a pioneering agricultural organization based in Morocco, dedicated to promoting sustainability, innovation, and collaboration in the African agricultural sector. Since its founding, Green Smile has positioned itself as a key driver of modern agricultural practices, focusing on connecting farmers, industry experts, and stakeholders through education, matchmaking, and high-profile networking events.The organization has trained over 650 farmers, introducing advanced agricultural methods such as substrate growing, which has led to 40% of farmers adopting soil-less cultivation systems, a significant shift toward sustainable farming in the region.Green Smile is widely recognized for organizing major industry events like the Morocco Berry Conference and the Morocco Tomato Conference, which attract over 4,500 participants from across Africa and the globe. These events serve as crucial platforms for sharing industry insights, discussing the latest agricultural trends, and forging international partnerships. Through these conferences, Green Smile not only enhances the global visibility of Morocco’s agricultural sector but also strengthens the country's reputation as a hub for innovation in sustainable agriculture.With values centered on innovation, transparency, integrity, and quality, Green Smile plays a pivotal role in driving the agricultural sector forward by facilitating knowledge exchange and collaboration between industry stakeholders. Its networking initiatives have connected over 5000 industry professionals, including growers, suppliers, and researchers, helping to build a vibrant and connected agricultural community. Show less

- Managed the cultivation of cereals, sugar beets, and vegetables, including tomatoes, zucchini, and peppers, on a farm near Oualidia.- Led a team of workers and supervisors, ensuring efficient farming operations and improving crop yields through optimized agricultural practices.

I train young leaders and entrepreneurs in innovation and entrepreneurship techniques to empower them to create their own businesses. My coaching focuses on high-impact social enterprises, helping them implement innovative strategies for business success. I utilize methods such as design thinking, brainstorming, team synergy, pitch development, and creativity to enhance their skills and drive their success.

Greenlife Morocco is a dynamic startup committed to promoting sustainable and organic agriculture. Its diverse activities include producing and selling organic vegetable baskets, offering training in urban agriculture, and providing organic catering services. The company also runs immersive rural experiences for urban dwellers and organizes spiritual retreats. A key focus is on supporting farmers, particularly women, in the Oualidia region.In the B2B sector, Greenlife helps corporations… Show more Greenlife Morocco is a dynamic startup committed to promoting sustainable and organic agriculture. Its diverse activities include producing and selling organic vegetable baskets, offering training in urban agriculture, and providing organic catering services. The company also runs immersive rural experiences for urban dwellers and organizes spiritual retreats. A key focus is on supporting farmers, particularly women, in the Oualidia region.In the B2B sector, Greenlife helps corporations reconnect with nature through coaching, team-building activities, and well-being programs designed to enhance employee well-being and reduce stress, positioning companies among top employers. Show less

The farm specialized in producing fruits and vegetables for export, focusing on crops such as green beans, zucchini, fresh herbs, cantaloupe, and tomatoes. The farm covered an area of approximately 20 hectares and employed up to 80 workers at its peak. The focus was on high-quality produce, particularly for international markets.