What I do: Content strategy, content development in copy, design, photography & video, as well as Tone of Voice development, editing and copywriting — all with the audience/user experience at the heart. I also love helping brands articulate their essence, creating Brand Manuals, brand statements or manifestos, as I believe that good storytelling originates in shared values, understanding and collaboration with all parties involved. 
Clients include: Looms.World, Design Hotels, SCORPIOS, Nōema Mykonos, Closer Studio, The Soulab, Epic Travel Peru, Atelier ObliqueList of services:—Content direction—Brand concept & narrative development—Copy: writing and editing—Art direction for visual content—Managing content production and delivery—Creative/artist collaborations tailored to project needs (incl. research, curation, assignment)—Project and resource management (planning & budgeting)—Commissioning contracts & licensing

Writing and editing stories about sustainability from a creative lens. Research, ideation and creative project management for Looms and its likeminded partners.

Content strategy and brand management for hospitality brands SCORPIOS & Nōema Mykonos; End-to-end content planning, management, writing and editing — specifically for SCORPIOS' global expansion campaign and website.

Overseeing several creative projects: ongoing brand campaigns, content /photo productions, two serial print publications—The Design Hotels Book and Directions magazine.Involvement in all stages of project development, from concept and creative brief, through budget and resource allocation, to content production, editing, publication and global distribution.Managing different creative teams and overseeing the work of designers, brand managers and freelance contributors.

Organizing and overseeing several ongoing creative projects: hotel/brand/editorial photo shoots, Design Hotels annual book, and Directions travel magazine.Initiating and seeing through customized content for Design Hotels member hotels and for brand campaigns. Organising and overseeing photo commissions: preparing photo briefings; liaising with photographers, stylists, in-house creative team, and member hotels; budgeting and contract negotiation; material approval, release, and communication alignmentCreating and maintaining Design Hotels' image database and global network of contributing photographers

- Enabling, monitoring and coordinating all stages of editorial projects (design, architecture and style books) from the concept establishment to the production and release of the finished publication - Implementing a comprehensive project plan, budget and timeline, managing assignments of project teams and subcontractors- Overseeing and facilitating research, editorial, creative, production and communication stages of each project- Liaising with external editors and content contributors: negotiating and closing agreements, establishing detailed plan and schedule of collaboration, aligned with overall project goals- Communication and relationship building with corporate partners and key contributors (for co-edited books or client projects) - Organization of creative events: workshops, talks, launches, related to publishing projects

- Individually managing the organisation of the event Design Bazaar, part of Sofia Design Week 2013 - Selecting and contracting relevant local designers from various fields to participate in the Design Bazaar- Initial contact and ongoing communication with designers, event subcontractors and suppliers - Establishing the overal plans for the event logistics, on-site happening and communication and carry them through in collaboration with the Festival logistics, production and marketing teams - Supervising and co-editing all outgoing communication incl. press release, ads, branding, website content

Managing corporate partnerships for 4 international festivals produced by the cultural platform EDNO:Sofia Design Week | Sofia Dance Week | Sofia Architecture Week | Sofia Contemporary - Identifying new business opportunities by investigating economic context, industry trends and competition - Establishing contacts and maintaining long-term relationships with potential and current sponsors - Leading negotiations with partners and concluding business deals - Preparation of customized proposals and contractual agreements for all corporate partnerships - Monitoring the execution of partner contracts, including all PR, advertising and production activities

Overall support and assistance to the Business Development Manager with regards to the ongoing preparation and followup of cultural festivals Sofia Design Week, Sofia Dance Week, Sofia Architecture Week, Mellow Music Festival

Internship in Renault Trucks Iberia HQ:Implementation and monitoring of local Marketing and Sales campaigns. Participation in the design, planning and execution of a promotional campaign. Alignment and adaptation of corporate marketing guidelines to subsidiaries.

Internship, part of Management Bachelor's program:- taking part in the development of new products; - creating, maintaining and improving trade relations with partners