Silas Sao Email & Phone Number

Portland, Or, Us

Santa Clara, California, Us

Currently: Building a market leading product experience to empower developers in delivering GenAI applications to the market. Leading the organization responsible for Product Design, Technical Documentation, and Product Analytics.More to come...

Santa Clara, California, Us

- Led the design vision and strategy for the launch of Astra DB, a brand-new product at DataStax, setting the design standards and guidelines that defined the product's market identity.- Assembled and directed a talented design team from the ground up, hiring 6 designers and establishing a collaborative and innovative design culture from the product's inception.- Collaborated closely with product management, engineering, and marketing teams to ensure a cohesive and user-centered design approach, contributing to a successful product launch within 6 months.- Developed and implemented a comprehensive user research framework to deeply understand target user needs and preferences, informing the product's design and feature set.- Initiated the use of lean design methodologies, enabling the rapid iteration and improvement of design concepts, significantly reducing time to market, and facilitating an increase in product development speed.

San Francisco, Ca, Us

- Worked as Design Director for Full Stack Observability (now known as Observability) which combined all customer-facing products into one — APM, Distributed Tracing, Infrastructure Monitoring, Digital Experience Monitoring (Browser, Mobile, Synthetics), Serverless Monitoring, and Logs in Context- Led design on an organizational and business transformation project that evolved New Relic pricing and packaging, combined our old legacy product with the New Relic One platform and acted as a catalyst to a complete company turnaround- Partnered closely with all GMs across New Relic to facilitate design initiatives spanning multiple teams and integration of ONE Core (New Relic’s Design System) into new and existing products- Worked with Directors of Product Management and Engineering to implement a process for opportunity assessment and prioritization across all business units within Observability- Managed, coached, and mentored a team of 7 designers that spanned 5 cities and 2 countries

San Francisco, Ca, Us

- Worked as UX lead for APM, New Relic’s flagship product managing a team of 4 designers working on APM, Distributed Tracing, Serverless Monitoring, and Synthetics- Facilitated multiple workshops with design, research, and PM to articulate, define, document, and implement a UX strategy for APM- Championed New Relic’s first attempt at leveraging jobs-to-be-done to identify underserved needs across the observability industry to create success metric baselines and identify potential differentiation for APM- Spearheaded a research initiative to identify the key barriers for organizations to adopt APM across their entire infrastructure which acted as input into a future-looking product strategy- Partnered closely with the VP of Design to begin defining the DesignOps culture at New Relic- Integrated Serverless Monitoring and team into our product suite by way of IOpipe acquisition

Helping startups define product strategy, building and coaching design teams, and facilitating workshops. Consulting Product, Design, and Marketing teams on how to run their own Design Sprints, Brand Sprints, and Research Sprints, enabling them to solve complex problems and ship successful software.

Berlin, Deutschland (Deu), De

- Defined and executed the UX strategy that spanned across all teams within North America- Worked closely with stakeholders to leverage Design Thinking as a way for solving complex problems in the transportation industry- Created a Customer Advisory Board to leverage key customers as design partners to build, test, and learn with- Led a team of 5 Product Designers who worked across the entire product portfolio, offering consistent mentorship, guidance, and support to focus on individual growth for each of the designers- Worked closely with Product and Engineering to ensure a customer-centric product development process- Defined and documented the Product Design, UXR, and Hiring Handbooks for our design team, generating frameworks and templates to be used by the team for building digital products and onboarding new team members

Berlin, Deutschland (Deu), De

- Collaborated with teams across the organization to empower transportation agencies in delivering a friendly experience to their riders- Led the design for our back-office tools, enabling transportation agencies to support and manage the entire rider journey, from offering customer support to making informed business decisions- Restructured the in-house Design System to be a leading driver in creating closer communication and relationships between Product Design and other departments

- Designed key differentiating products like Budget and Forecasting, Rightsizing, and Dashboards to support organizations in managing their cloud spend across providers- Worked closely with Product Managers, Engineering, and Customer Success teams to elevate the voice of the customer into our daily workflows introducing user interviews, usability testing, and contextual inquiry- Educated our internal teams on design best practices and why design is important- Mentored junior designers and rebuilt design team

Built a design team from zero and integrated an already existing engineering team. Lead Strategy and Design to create digital experiences for our customers. Implemented and documented internal process and workflows for successful handoffs between the Design and Engineering teams. Created and maintained a collaborative team environment enabling them to do their best work. Mentored Designers in the interactive Web and Mobile space.

Santa Monica, Ca, Us

Strategy, Design and Engineering on Web and Mobile applications primarily for eBay and MasterClass. Lead discovery sessions, usability testing and worked directly with customers to create experiences that provided value to the user while satisfying business objectives.

Culver City, California, Us

Lead development on a large scale e-commerce platform built with Ruby on Rails and Spree. Originally contracted to triage business critical bugs on the platform. Worked with key stakeholders to establish and hand off work to an internal team.