Silvia Berger Email & Phone Number

State Of São Paulo, Brazil

São Paulo, São Paulo, Brasil

São Paulo, Brasil

Palestrante e Facilitadora de cursos e conteúdos referente ao Futuro do Trabalho. Ajudo no preparo dos pais para poderem colaborar com a formação de indivíduos preparados que serão os profissionais do futuro.Programas diferenciados para Empresas, Escolas e para Pessoas Fisicas

São Paulo E Região, Brasil

Sócia fundadora da TRILOGIE, empresa de soluções para a Carreira que tem como objetivo estimular novas práticas para uma gestão mais consciente e estratégica das carreiras.Para Indivíduos:Planejamento de CarreiraMapeamento e Orientação para Marca PessoalCoaching de Carreira e ExecutivoAssessoria para Recolocação ProfissionalPreparação para Processo.

Circuito Das Águas

São Paulo Area, Brazil

• Has managed the marketing strategy of the Healthcare IT portfolio, participating in the launch of the Health Cloud Strategy solutions for Latin America, with a team of 2 analysts, reporting to the Healthcare Digital.
• Has developed channel strategies around Latin America, besides establishing relationships with health institutions and KOLs. Result: 150% increase in fast cycle sales from these strategies;
• Has defined strategic planning and launch initiatives for Mamo Quality Validation - a cloud solution for image quality analysis - in conjunction with the GE Development Center based in Rio de Janeiro;
• Has defined strategic plan and launch of CCA solution (VNA) - collaborative technology that facilitates the storage of data in large quantities.

• Managed sales and established strategic partnerships with the Laptop Computer Division at Samsung and Dell. Results: Developed partnership with Dell dedicated to serving the premium product lines and launching in.

São Paulo Area, Brazil

• Implemented and managed the System Channel tool targeted at distributors, AMD products resellers (laptop computers, desktops and servers) and OEMs. Also delivered training to sales teams on new award programs and.
• Established interconnection of the relationship programs between distributors and resellers. As a result, there was a 10% increase in sales from these actions.

• Managed communication and marketing initiatives, developing and implementing the AMD Reward Program. The program was aimed at LATAM distribution channels and Brazil was the pilot country of the initiative;
• Acted, in partnership with a specialized agency, in the process of creating CRM for service to LATAM distributors;
• Reviewed all the campaign materials developed at the main office, ensuring the unification / adaptation of the communication strategies according to the local characteristics of each country;
• Acted as leader, in conjunction with a project procurement area, in the unification of service provider agencies in the Spanish-speaking countries of Latin America that could meet the diverse needs of the area. Result.

• Unified the visual communication strategies, marketing plan and promotional actions of the 13 units of Cia Athletica in addition to implementing loyalty programs and developing an interactive portal that gave better.
• Established institutional communication actions to disseminate plans, events and exclusive benefits to companies registered in the database. Result: Increased 25% of the internal participation of corporate clients;
• Idealized and executed internal campaign of gamification to keep the company's employees updated with the contents exposed in the intranet. Result: 90% of adhesion among employees;
• Established Cia Athletica Institute:
• Established direct relationship with law firms to formalize Cia Athelica Institute and act during the process of disclosure and capture of sponsorships with partner companies;
• Developed Social campaign in partnership with laundries, collecting clothing and footwear to be distributed to children and adults in need;

• Managed brand positioning and evangelization of film scanning technology to target audiences (movie producers, advertising agencies and film networks) throughout the country. Results: Achieved 120 rooms in different.

• Led the restructuring of communication strategies and marketing approach according to the cluster of target audiences (CEOs, technical professionals and home users), rebuilding personalized content, portals and.
• Developed tutorials on the use of Office applications (Outlook, Word and Excel) to home users;
• Implemented the TechNet program in the Brazilian market, promoting content on the MS technologies to the technical professionals of all markets. The program worked with exclusive content delivery, updates on.
• Developed relationship with Large Account CEOs, inviting them to major events (F1 Racing) as well as occasional sponsorship actions at event centers (Credicard Hall).

• Closed business relationships with approximately 20K MS resellers, boosting and homogenizing sales by region and representation, besides ensuring that all channels were in aligned speech and simultaneously executing.
• Defined marketing strategies through web tools, e-mail marketing, events and POS materials aiming at the acquisition, retention and qualification of commercial partners;
• Managed service quality and delivered training to the telemarketing team dedicated to the commercial service of resellers;
• Developed strategic events and quarterly roadshows in the main capitals of the country, bringing technical and commercial information about the main products to the public of the region. Result: 35% increase in sales.
• Participated directly in the development of the relationship program with distributors, creating official portals so that the target public could be accredited. Outcome: In a short time, 20K registrations were.

Pós-Graduação Lato Sensu - Especialização, Human Resources Management/Personnel Administration, General

Post Mba, Abpw - Advanced Boardroom Program For Women

Formação de Mulheres para Conselho

Mba Em Liderança, Inovaçāo E Gestão 4.0

Pós Graduação, Marketing

Specialization, Marketing

Graduação, Bachalors

Segundo Grau, 2O Grau