Ana Silva O'Reilly
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Ana Silva O'Reilly Email & Phone Number

Marketing Consultant, luxury travel blogger, entrepreneur and CoolBrands UK Expert Council Member at Superbrands UK
Location: Henley-On-Thames, England, United Kingdom 10 work roles 7 schools
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Role
Marketing Consultant, luxury travel blogger, entrepreneur and CoolBrands UK Expert Council Member
Location
Henley-On-Thames, England, United Kingdom
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Ana Silva O'Reilly is listed as Marketing Consultant, luxury travel blogger, entrepreneur and CoolBrands UK Expert Council Member at Superbrands UK, a with 14 employees, based in Henley-On-Thames, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Ana Silva O'Reilly.

Ana Silva O'Reilly previously worked as Luxury Blogger at Mrs O Around The World and Marketing and Social Media Strategic Consultant at Mrs. O Around The World Consulting. Ana Silva O'Reilly holds Digital Marketing Course Developed By Google, Digital Marketing from Squared Online.

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Superbrands UK

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About Ana Silva O'Reilly

Before becoming Mrs. O Around the World, Ana Silva O’Reilly developed a successful career in B2B marketing for over 10 years, working as Marketing Director for various international consultancy firms in Portugal and Spain.Ana is known to her readers for honest, impartial advice, which has earned their trust and increased her influence. Ana only ever features world-class destinations, which she would travel to and that are true to her personal interests, thus attracting like minded readers.Mrs. O Around the World has a highly engaged, affluent audience, who use the blog as a point of reference when planning their next luxury experience. This plays into industry statistics which show blogs are now the third most valued source of influence in buying decisions, with 43% of travelers using them for inspiration.Ana has a degree Business Studies and an MBA from Henley Business School. She has also completed two courses on Social Media Strategy and Execution in 2011 and 2013 at New York University (NYU) and is a Google Squared alumni in Digital Marketing (class of 2015).She offers bespoke marketing and social media consultancy services to a select number of clients, through her agency Smarketing Digital.

Listed skills include Social Media Marketing, Marketing Strategy, Entrepreneurship, Strategic Planning, and 46 others.

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Ana Silva O'Reilly's current company

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Superbrands UK
Superbrands Uk
Marketing Consultant, luxury travel blogger, entrepreneur and CoolBrands UK Expert Council Member
london, greater london, united kingdom
Employees
14
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10 roles

Ana Silva O'Reilly work experience

A career timeline built from the work history available for this profile.

Luxury Blogger

Current
Mrs O Around The World

Henley On Thames, Uk

Mrs. O Around the World launched in November 2011, when its author, Ana Silva O’Reilly, decided to publish her vast travel knowledge to benefit friends, family and the wider online community.Now almost four years old, Mrs. O Around the World has evolved into a leading luxury travel and lifestyle blog, renowned for sharing stunning destinations, tips and tricks, and insights into the best places to eat, drink, shop, and everything in between.Mrs. O Around the World now has more than 45,000 page views per month and 25,000 unique monthly visitors; 50,000 followers across Facebook, Twitter, Instagram and Pinterest; and an international audience spanning the UK, USA, Canada and Europe.Mrs. O Around the World is ranked third in USA Today’s list of luxury travel blogs, and is included in Vuelio’s (formerly Cision) top 10 UK blogs and second in its list of top 10 luxury travel blogs.For more information, visit http://mrsoaroundtheworld.com and/or follow @mrsoaroundworld on Twitter (travel is the only topic covered).

Dec 2011 - Present

Marketing And Social Media Strategic Consultant

Current
Mrs. O Around The World Consulting

London, United Kingdom

Following the success of my luxury travel blog, and the various relationships created with incredible brands around the world, I have left full time employment and embraced the concept of a portfolio career, where I advise clients on their marketing and communications strategies. I also define, develop and implement social media campaigns for clients across various industries, overseeing its implementation locally and training local and HQ resources.

Mar 2013 - Present

Expert Council Member

Current

London, England, United Kingdom

Proud to have served as an expert council member of the Coolbrands UK 2022-2023 Panel.

Jul 2022 - Present

Global Marketing Director

Oxford, United Kingdom

AngloINFO is the world's largest network of websites for English-speaking expats living abroad, operating over 100 websites. It is the world leader in this market and serves over 86 million pageviews every month to an estimated 3.5 million users.I was responsible for the defining and implementing the marketing, communications and social media strategy for the firm globally and locally on owned locations.

Feb 2012 - Apr 2013

Full Time Mba, Class Of 2011

Completed Henley Business School's Full Time MBA programme, with a final dissertation on how reputation affects loyalty in the airline industry (British Airways case study), having achieved an overall B grade.Henley Business School holds triple-accredited status. Its Full-Time MBA is ranked 17th in the world, 5th in Europe and 2nd in the UK by the Economist Intelligence Unit (2010).Comprehensive understanding of strategy, marketing, people and financial management: core and assessed learning of Strategy, Strategic Marketing, Dynamics of Management, Managing Financial Resources, Managing People & Performance, Operations & Processes, Corporate Finance & Governance, Reputations & Relationships and Leadership & Change modules.Solid understanding of international business environment through study visits to Belgium, China and South Africa, where we worked together with a leading NGO helping them manage their stakeholder relations.

Oct 2009 - Sep 2011

Strategic Marketing & Business Development Advisor

Invited to join this new profit centre (Real Estate) at HBS, led by Prof. Andrew Baum, during my MBA. Responsibilities include defining and scoping business development opportunities for this unit, which aims to sell HBS’s unrivalled management education to the UK commercial real estate industry. Have collaborated on the set up of a successful first course, aimed at senior executives – “Leading a successful real estate business” and undertook primary research for an upcoming academic paper on Leadership in the UK Real Estate industry, which involved interviewing the Top 20 industry CEOs.Download the whitepaper at http://www.slideshare.net/anasilvaoreilly/real-estate-leadership-issues-2011-henley-business-school

Nov 2010 - Jul 2011

Associate Director, Head Of Marketing

- Successfully managed the transition and subsequent changes to planned marketing and communications activities due to the economic downturn (staff and budget reduction), through skilful and creative solutions, including successful renegotiations with service providers, ensuring the firm would not lose external visibility;- Following the acquisition of an established local company in Turkey, was selected to set up and to remotely direct a new marketing and communications team in Istanbul, following the successful experience in Spain;- Set up C&W Portugal’s Key Client Development Programme, the second across EMEA, while running one for the firm’s EMEA key client accounts;- Oversaw submission for Best Place to Work in Portugal and FT European Awards winning 2nd place for Best Workplace in Portugal, Best Workplace for Women, Best Professional Services company in Portugal and 9th Best European Workplace.- Member of C&W’s Best Global Brand Committee and Gateway – Global Top Female Achievers- During the 7 years at C&W, has been exposed and worked closely with leading companies in the retail, hotel, leisure, investment management, and development industries, among others.

Jul 2007 - Jun 2009

Associate Director, Head Of Marketing - Portugal & Spain

- Responsible for all communications, marketing and business development activities in all three offices (Lisbon, Madrid and Barcelona);- Set annual marketing and communications plan in all locations, concurrently managing 33 marketing programmes; - Repositioned C&W as one of the top 5 commercial real-estate firms in Spain, while maintaining leading position in Portugal;- Conducted full branding audit and delivered consistency across all marketing materials following a global rebrand;- Youngest non-fee earning female professional to be promoted to Associate Director at age 26.

Aug 2004 - Jun 2007

Marketing Manager - Portugal

- Founded the marketing and communications department in Portugal, which was previously outsourced;- First continental European office to devise and implement an integrated marketing communications programme (8 service lines and corporate), in coordination with EMEA HQ, subsequently replicated to other offices;- Implemented shared media tracking system with 5 competitors. Obtained first position in terms of quantity and quality of media mentions consistently for 7 years (coverage worth circa €1m annually);- Repositioned C&W as the leading commercial real estate firm in Portugal.

Sep 2002 - Aug 2004

Marketing Manager

- Responsible for planning and undertaking integrated marketing communications activities;- Captured potential press coverage opportunities preparing local and global press releases;- Responsible for country’s rebranding following acquisition of Loyaltech by CGI Group.

Jul 2000 - Aug 2002
Team & coworkers

Colleagues at Superbrands UK

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7 education records

Ana Silva O'Reilly education

Digital Marketing Course Developed By Google, Digital Marketing

Leading digital marketing course developed by Google.

Certificate, Social Media Marketing Strategy

After a 2-year hiatus, attended this intensive social media strategy course at NYU SCPS, to refresh all the knowledge acquired in this.

Certificate, Social Media Marketing Strategy And Execution

Attended this intensive programme, in which we examined the best practices of brands that are capitalizing on this digital trend, how.

Mba, Business Administration

Henley Business School

Activities and Societies: Alumni Member of the following special interest groups (SIGs) - Sales & Marketing, Real Estate & Construction.

Ba (Hons), Business Administration

Successfully completed university degree in the UK with a 2:1, having undertaken work experience at Barclays and written a dissertation.

Secondary Education, Business Economics, English, History, Mathematics

Mira Rio
FAQ

Frequently asked questions about Ana Silva O'Reilly

Quick answers generated from the profile data available on this page.

What company does Ana Silva O'Reilly work for?

Ana Silva O'Reilly works for Superbrands UK.

What is Ana Silva O'Reilly's role at Superbrands UK?

Ana Silva O'Reilly is listed as Marketing Consultant, luxury travel blogger, entrepreneur and CoolBrands UK Expert Council Member at Superbrands UK.

Where is Ana Silva O'Reilly based?

Ana Silva O'Reilly is based in Henley-On-Thames, England, United Kingdom while working with Superbrands UK.

What companies has Ana Silva O'Reilly worked for?

Ana Silva O'Reilly has worked for Mrs O Around The World, Mrs. O Around The World Consulting, Superbrands Uk, Angloinfo, and Henley Business School.

Who are Ana Silva O'Reilly's colleagues at Superbrands UK?

Ana Silva O'Reilly's colleagues at Superbrands UK include Lyle Lyons, Almira Fernandez, Sokol Fuga, Hanane Chadda, and Superbrands Malaysia.

How can I contact Ana Silva O'Reilly?

You can use AeroLeads to view verified contact signals for Ana Silva O'Reilly at Superbrands UK, including work email, phone, and LinkedIn data when available.

What schools did Ana Silva O'Reilly attend?

Ana Silva O'Reilly holds Digital Marketing Course Developed By Google, Digital Marketing from Squared Online.

What skills is Ana Silva O'Reilly known for?

Ana Silva O'Reilly is listed with skills including Social Media Marketing, Marketing Strategy, Entrepreneurship, Strategic Planning, Business Strategy, New Business Development, Email Marketing, and Event Planning.

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