Silvana Di Ravenna Email & Phone Number

Austin, Tx, Us

Austin, Texas, United States

Beauty and Lifestyle lead.

Austin, Texas, United States

*Beauty Vertical Lead, responsible for overseeing and driving the creative strategy. *Manages a team of creative strategists, ensuring their alignment with brand objectives and fostering a collaborative and innovative work environment.*Shoots and directs products and content to create visually compelling and engaging campaigns.*Proficient in briefing and directing talent, including user-generated content (UGC) and brand founders, to capture authentic and impactful brand stories.*Establishes and maintains strong client relationships with key brand stakeholders, ensuring effective communication and satisfaction with creative deliverables.*Collaborates closely with Growth Managers and Production Team to optimize creative output, ensuring high-quality content that aligns with brand standards and objectives.

Austin, Texas, United States

*Collaborates cross-functionally with account managers, directors, production team, editors, motion graphics artists, writers, and others to create high performing direct response videos for a diverse range of consumers and client brands*Translates strategic briefs into compelling, well-executed videos that drive consumers to take action, scale our client brands & disrupt industries*Establishes shoot needs, including leveraging existing assets, to consistently include best-in-class content in each video*Constantly challenges the team to improve Ad/Video performance by creating innovative, credible content that appeals to consumer needs and client/brand vision*Interprets data reflecting consumer behavior across the paid social ecosystem to iterate existing videos, continually optimizing performance across multiple metrics

Austin, Texas, United States

*Creates strategies to drive maximal sustainable growth for their client portfolio*Develop and owns growth goals and performance metrics for client book of business, understand the effectiveness of growth strategies, and identify opportunities for improvement*Translate clients growth plans into actionable briefs for our creative teams*Identifies additional growth opportunities in new markets, platforms, or adoption of media best practices*Analyzes, evaluates, and synthesizes account-specific learnings

Austin, Texas

*Expert in thinking outside of the box.*Directs concepts creatively.*Uses market research to study the marketplace and makes recommendations about how ads can reach their target audience.*Comes up with a broad understanding of clients and their needs.*Leads creative brainstorms.*Writes avant-garde briefs/scripts based on recommended strategies.*Analyzes new data to inform future concepts. *Formulates specific creative plans based on strategy decisions.

Austin, Texas Area

*Develops a media and creative strategy based on a company’s or client’s business objectives*Oversees content requirements and create content strategy deliverables*Oversees creative production and delivery*Contributes with new ideas, avant-garde concepts, and creative delivery solutions*Meet with clients to take detailed ordering briefs and clarify specific requirements*Tracks and manages projects within creative team and designers*Recruits freelancers and negotiates with talent and external resources*Provide ongoing communication regarding project status or budget issues to internal team members*Collaborates with clients and team members to heighten brand and creative significance*Contributes to best practices for social media strategy, processes, and account management*QA finished product*Articulates ideas both verbally and visually, and collaborate with the creative team and client partners to make ideas better*Extracts campaign insights/driving force behind strategies

Austin, Texas Area

*Performance and Mobile Growth Marketing Efforts*Supports Clients, App marketers, and developers in scaling UA and retargeting campaigns*Builds and executes campaigns*Tests utilizing different optimization approaches and bidding methodologies*Works cross-functionally across multiple disciplines including sales pitches, Data insights and creative*Uses KPIs to drive success

*Actively assists in managing the paid social team*Trains and mentors new team members in the use of tools and execution of campaigns*Define new initiatives, identifies opportunities to grow client revenue and upsell capabilities*Drives the execution of clients’ paid social media programs*Serves as the client contact and responds to all requests and inquiries; participates in client calls and Strategic Business Reviews as needed*Contributes to best practices for social media strategy, processes, and account management*Develops and maintains project plans updating clients on campaign status and initiatives*Builds trust, cultivates and maintains strong relationships with clients, vendors and partner agencies *Monitors industry changes and translates those into actionable recommendations for both clients and Adlucent

Austin

*Drives the execution of clients’ paid social media programs*Serves as the client contact and responds to all requests and inquiries; participates in client calls and Strategic Business Reviews as needed*Develops and maintains project plans updating clients on campaign status and initiatives*Builds trust, cultivates and maintains strong relationships with clients, vendors and partner agencies *Consistently looks for ways to improve current processes or introduce new approaches that will contribute to growth of social media solutions*Monitors industry changes and translates those into actionable recommendations for both clients and Adlucent *Contributes to best practices for social media strategy, processes, and account management

Austin, Texas Area

*Expert in social solutions for businesses *Provide dedicated account management to strategic accounts*Implement programs to improve the customer experience*Consult and coach clients to achieve greater results on Paid Social*Troubleshoot and resolve issues in a timely manner*Identify opportunities to improve ad products and the customer experience*Work cross-functionally within sales and other organizations to drive revenue and increase customer satisfaction*Design campaign strategy including execution and analysis

Austin, Texas Area

*Review and process legal requests.*Respond to internal and external legal inquiries.*Facilitate communication of process and policy to third party attorneys.*Assist with the creation of documentation for existing and new policies and procedures.*Assist with emergency legal requests during after hours as needed.

Austin, Texas Area

*Correct or record omissions, errors, or inconsistencies found in English, Spanish and French*Verify facts, dates, and statistics, using standard reference sources*Read copy or proof to detect and correct errors in spelling, punctuation, and syntax. Prepare, rewrite and edit copy to improve readability, or supervise others who do this work.

*Design and produce visual creatives for social media and Instagram campaigns at Consuela, an Austin-based fashion accessories company. (2015)*Shoot, edit and produce video marketing creative for Weathervain, an iOS fashion app. (2014) *Produce visual creatives to accompany Stinson's Coffee Shop menu design. (2015)

Austin, Texas Area

* Author content for web copy, business documents, and marketing collateral for real estate agencies,restaurants, doctors, and other small-to-midsize firms* Stage, shoot, edit, and publish images for marketing materials, websites, and restaurant menus

Austin, Texas Area

* Assist in teaching classes, providing detailed feedback to students* * Pitch ideas for featured stories* Shoot and edited photographs* Work closely with professors and classroom editors

Austin, Texas Area

*Finding and establishing contact with variety of sources for stories*Pitching ideas for featured stories*Work closely with newsroom team in story creation process

Austin, Texas Area

*Develop an app that allows user to choose outfits according to the weather*Created social media campaign,*Produce promotional video for app*Help Develop app interface