Silvana Massolo Email & Phone Number

Miami, Florida, United States

As the Founder and CMO of Revolve Group, Silvana Massolo leads a dynamic team dedicated to transforming brands and driving business growth. Revolve Group is a powerhouse in digital marketing and public relations, offering a comprehensive suite of services that include Branding, Marketing Strategy, Social Media Marketing, Digital Marketing, Content Creation, Website Development and Management, Email Marketing, Public Relations, Media Outreach, Media Relations, Influencer Marketing, and Community Outreach.Under Silvana’s leadership, Revolve Group collaborates with a diverse portfolio of global brands, long-established family-owned businesses, and nonprofits. The agency’s client-centric philosophy, holistic approach, and commitment to excellence ensure that each campaign is tailored to resonate with the right audiences, fostering meaningful connections and driving measurable results.Silvana’s role encompasses strategic planning, team leadership, and overseeing the execution of high-impact marketing campaigns. She is passionate about helping clients elevate their brands, increase sales, and achieve long-term success in today’s competitive marketplace.

Dallas, Texas, United States

• As an agency partner, I engaged in stakeholder meetings and influenced decisions regarding the agency's trajectory, company culture, and operational framework.• Fostered strategic partnerships with C-suite level clients and agency partners, resulting in increased client satisfaction and retention.• Led the development of scope of works (SOW), social strategies, and POVs for existing clients and new business pitches.• Developed and executed cross-departmental strategy for integrated campaigns, resulting in 25% increase in agency ROI and improved brand reputation.• Mentored and developed team members, resulting in 10% increase in employee retention and improved team morale and cohesion.• Directly managed the accounts service and strategy team, while overseeing the overall performance of the account.• Onboarded new clients and team members with a 95% satisfaction rate, resulting in improved client retention and team morale.• Led internal employee reviews & established processes for improvement, resulting in increased satisfaction and retention rate.• Led the acquisition of Kia Motors America's Hispanic social media business, resulting in a 60% increase in billings for the agency, later becoming their AOR.• Increased Kia Latino's social media engagement by 40% through the implementation of a targeted in-culture strategy.• Global platform X (formerly Twitter) referenced our creative as a best-in-class example at the Culture Marketing Council conference in 2019.• Brands: Kia, Sprint, Avocados From Mexico, Dallas Water Utilities, Visionworks, New Business.• Promotions: Director of Digital and Social Media to Managing Director, Partner.

Miami/Fort Lauderdale Area

• Streamlined knowledge sharing across departments, resulting in a 20% increase in efficiency and improved collaboration among team members.• Increased digital billings by 25% through development of SOWs and POVs, leading to a boost in overall revenue and client satisfaction.• Served as a valuable internal social media expert, resulting in improved performance and increased ROI for clients.• Led website migrations to open source environments, resulting in a 30% decrease in bounce rates, increased time spent on site, and higher agency retainers.• Brands: State Farm, McDonald’s, Tobacco Free Florida (TFF), Rosetta Stone, The Palm Beaches, Buchanan’s, BBVA Compass, University of Phoenix.

Miami/Fort Lauderdale Area

• Transformed Copa Airlines into 3rd most influential airline with 133,000 FB likes, 50x ROI and Klout recognition.• Led the first-ever Lexus configurators, boosting billings by 25% and providing customers with a personalized car-building experience.• Developed and maintained relationships with key clients, resulting in a 30% increase in sales and a 95% client satisfaction rate.• Brands: Lexus, Copa Airlines, Discovery Networks, Sony Entertainment Television

Miami/Fort Lauderdale Area

• Supervised account executives, led the day-to-day of accounts, maintained status documents, and developed creative briefs.• Managed the production of TV, radio, print, out-of-home (OOH), digital, social media, direct mail, and multi-city events.• Played a pivotal role in facilitating the expansion of PNC Bank's footprint following their acquisition of National City Bank.• Acted as the spokesperson for Moen on Univision's morning show, "Despierta América."• Brands: PNC Bank, Jarden, Coconut Grove Arts Festival, Bryant Heating and Cooling Systems, New York Life Insurance, Norwegian Cruise Line, Rite Aid Pharmacy, Infiniti, Moen, Florida Coalition Against Human Trafficking.• Promotions: Assistant Account Executive, Account Executive, Senior Account Executive, and Account Supervisor.

Miami/Fort Lauderdale Area

• Charged with establishing and managing affiliation agreements with hospitals and diagnostic centers.• Planned and executed the department’s budget, as well as the school’s internal and external events, i.e. fundraising, graduation ceremony.• Promotions: Public Relations Assistant to Public Relations Director within a year.

Bachelor, Advertising And Marketing

Activities and Societies: Phi Sigma Sigma Sorority, Rho Gamma Panhellenic Recruiter

Associate Of Arts (Aa), Mass Communication